China’s digital landscape continues to evolve rapidly, with a marked shift in consumer behavior and digital service adoption. The latest report by the China Internet Network Information Center (CNNIC) highlights several key trends in the first half of 2024, focusing on consumer demand, mobile payment convenience, and the burgeoning online video industry. Growing Popularity of […]
xianyu
Idle Fish Shatters Records: A New Era in China’s Second-Hand Economy
In an unprecedented leap, Idle Fish (a.k.a. Xianyu), Alibaba’s leading second-hand trading platform, has broken significant ground in China’s digital marketplace. As of 2023, the platform has astonishingly surpassed a daily Gross Merchandise Volume (GMV) of 1 billion yuan (US$141 million), marking a colossal shift in consumer behavior towards the second-hand market. This surge reflects […]