Wechat social marketing value had risen quickly since the launch of Wechat 5.0, an increasing number of enterprises laid emphasis on Wechat marketing. Quite a lot of third-party developers transferred their focus from Weibo to Wechat platform, catering to the growing demands of Wechat official account management.
user experience
Mobile Broadband Became Daily Life Necessity in China
Ericsson Consumer Lab published Chinese city telecom 2013 report, according to which China mobile broadband had become daily life necessity, more than 70% Chinese smartphone users surfed mobile internet in public transportation. App based mobile broadband services would cover every aspects of city life, improving city life satisfactory. Besides, Chinese consumers had less experience of […]
China Mobile E-Commerce Reached USD 8.6 Billion in the First Half of 2013
In the first half of 2013, China mobile e-commerce reached 53.2 billion yuan(USD 8.6 billion), with a YoY increase of 44.1%. It is expected to reach 130 billion yuan (USD 21 billion) by the end of 2013. In 2012, the mobile e-commerce enterprises were 250.5 million. It is estimated to be 372.5 million in 2013. […]