Baidu unveiled another smart device called Baidu Kuaiso, or Baidu Chopstick Search in addition to BaiduEye at Baidu World 2014 conference. It can detect harmful health cooking oil and tell the difference between Fuji apple and Gala apple.
Baidu Ice Bucket Update: Algorithm Change for Mobile Search
Baidu Ice Bucket is a change to Baidu’s mobile search results ranking algorithm that is first released on 25 August 2014. Baidu announced a new algorithm last week for Baidu mobile search results called Ice Bucket Algorithm, aiming to hit low quality sites and pages for mobile search.
Baidu Launching Instant Search Feature
Baidu is testing its instant search feature, a new search enhancement that shows results as you type.
Is Alibaba’s SM.cn The Second Largest Mobile Search Engine?
According to China Mobile gateway traffic data recently leaked on Weibo, Shen Ma Search (m.sm.cn) was the second largest mobile search engine in June after Baidu:
China Search Engine Market Update for Q2 2014
Total revenue in Chinese search engine market reached RMB14.73 billion with a QoQ increase of 26.8% and YoY growth of 58.5%, 39.5% of which were contributed by mobile.
Alibaba Opening Up Its Search Technology
Aliyun, Alibaba Group’s cloud computing services company, announced a search product, OpenSearch.
Baidu Launched Image Plus for Publishers to Monetize Images
Baidu Union, Baidu version of AdSense, launched a new tool for publishers to monetize images on their websites.
360 Search Gaining Over 28% Market Share
CNZZ, a well known internet data service provider in China and part of Alimama (which is under Alibaba Group), released its finding on China search engine usage. It shows that Qihoo 360 search now has a usage rate and market share of 28% this Jun.
Baidu Launched Website Monitoring Service
Baidu recently launched a cloud technology based service monitoring website security and loading speed.
China Mobile Search Performance in 2013
China mobile search advertising only represented 13.1% of total search advertising click share, according to Marin Software’s latest annual report.
Sogou Launched Wechat Search
Sogou has just launched a search feature for Wechat official accounts and articles published via Wechat official accounts.
Baidu Launched Dynamic Search Ads Feature
Baidu recently launched a new feature for its PPC systmem — Dynamic Search Ads, which target relevant searches with ads generated directly from advertisers’ web site dynamically. Baidu system will analyse internet users’ search intention and replace default ad copy with the dynamic search ads if it doesn’t match the search intention.
China Search Engine Market Reached 11.16 Bn Yuan in Q1 2014
According to EnfoDesk, in Q1 2014, China search engine market reached 11.16 billion yuan (USD 1.81 billion). Channel revenue excluded, Baidu accounted for 79%market share by revenue, Google China accounted for 12.8%, the new Sogou (including Soso) ranked the third with 5.4%.
Highlights News: Baidu PPC Geo-Targeting Upgrades To Prefecture Level
Baidu PPC recently upgraded its Geo-Targeting settings to prefecture-level, which means advertisers could target specific cities of a province for campaigns and ad groups.
Baidu Updated 7 Algorithms In 2013
Baidu was committed to improving internet environment. To provide better search result, Baidu has updated its algorithm for 7 times in 2013.