According to the report released by CTR Media Intelligence, China’s overall advertising market increased 0.4% YoY in the first half of 2017. Compared to last year in which the growth is 0.1%, Chinese advertising market is increasing slightly and the market shows a new round of stability.
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China Advertising Market in H1 2015
Affected by multiple factors, the advertising market in China in H1 2015 was mediocre which did not develop as expected.
China Advertising Insights 2015
In May 2015, CTR, a Chinese reserach company, announced a new report on China advertising market, which focused on key industries and top advertising marketing companies.