Internet and mobile payment services have spread like wildfire in China over the last two years, filling the gap which existed in the formerly cash-dominant society for the safe and secure transfer of money and electronic payments. China has only a very limited credit and debit card infrastructure, offering an opening for mobile payments unseen […]
Powers of luxury goods 2017: China vs. Global
US dollar-adjusted prices for equivalent items are on average over 50 percent higher in China than in Italy and France.The price difference can vary widely across countries, eg. between China and France. Both Mainland China and Hong Kong experiences a slowdown in luxury goods spending continually, with economic uncertainty dampening consumer confidence. Background on Luxury […]
INSIGHTS Chinese fashion KOL pivot from marketing to direct sales
China’s fashion bloggers maximize their business value – from sashaying down the fashion walkways as models, designing their own clothing line, acting as brand ambassadors and now to even doing direct sales of luxury goods. Besides engaging influencers (commonly known as KOL) as brand ambassadors or design collaborations, luxury brands now can sell their bags […]
China B2B e-commerce market overview 2017
E-commerce in China has assumed a more prominent role within the country’s economy than is the norm in Western countries; it controls a much larger portion of consumer spending than in the United States or Europe and accounts for a larger portion of GDP. It has also entered into the B2B sector in force in […]
E-commerce sales of fresh food in China to reach US$25 bn in 2017
China’s E-Commerce Research Center recently released a report entitled “The E-Commerce Market in China in 2017”. Among the e-commerce sectors considered was the market for fresh food, which reported sales of 85.14 billion yuan (US$12.92 billion) in the first half of 2017 and is anticipated to reach 165 billion yuan (US$25.0 billion) in total sales […]
Top selling brands on Taobao / Tmall in Sep 2017
Check out the top selling brands on Taobao/Tmall in September 2017 based on the transaction index from Alibaba across 10 categories including home applicance, snacks, skincare, apparel, smartphones, and etc. … Already subscribed? Sign in. Don’t Miss Out. Invest with as little as one bottle of water per week. Join other top analysts and business […]
China eyeglasses market overview 2017
The optimal market situation in China China is not only the world’s leading producer of spectacles, but also the world’s largest consumer of spectacles. Consumer groups in China include people of all ages, from children to elderly. According to Euromonitor estimates in 2015, China’s optical market’s retail sales increased by about 10%, reaching nearly 67.9 billion […]
REPORT E-economy: China vs. the U.S.
China, in just a few years, has made the leap from a nearly unwired country to one of the most wired on earth. This incredible transformation has resulted in one of the most internet-driven economies, and because of China’s sheer size, its e-finance and e-commerce companies are among the world’s largest. Users and economic activity […]
Chinese consumer habits in smartphone purchases 2017
Chinese consumers were once notorious for changing and upgrading their mobile phones at a furious pace. In recent years, however, this trend has begun into change, driven by increasing quality in phones and by increasing prosperity, with fewer consumers viewing smaller purchases such as smartphones as signals of status. Upgrade frequency is falling In 2017, the proportion […]
REPORT Chinese Consumers Paying for Digital Knowledge 2017
This report takes a detailed look at the trend that more and more Chinese consumers pay for quality content online; and, it also shares some insights on the most popular platforms of paid digital content. Content generation start-ups in the United States generally focus on monetizing their viewers or followers through advertising, a la Youtube. […]
REPORT China Digital Payment Study 2017
Digital or electronic payments have become the go-to method for many consumers in China to pay for purchases and transactions, online or offline. Coming into the digital age with only a limited credit and debit card infrastructure outside major cities, China leapfrogged straight to mobile payments from cash, pushing the trend further than is seen […]
Top video clip platforms in China in Q2 2017
Video websites in China, as elsewhere in the world, include both non-curated “integrated platforms” and curated “aggregators”. Aggregators generally provide topic-specific or otherwise selective content with the goal of attracting fewer but more dedicated users while other platforms focus on providing a wealth of content to attract large user bases. While aggregators in China only […]
China’s mobile banking market overview Q2 2017
Total transactions of China mobile banking clients totaled 55.63 trillion yuan (US$8.44 trillion) with an increase of 5.1% QoQ. China Construction Bank (26.1%) and Industrial and Commercial Bank of China (21%) combined account for close to half of China’s mobile banking market in Q2 2017. Check out mobile payment usage report here…. Already subscribed? Sign […]
China’s mobile live streaming market insights Q2 2017
Momo Live Video Service (Web version) Live streaming is experiencing rapid growth in China, fueled in part by a limited selection of entertainment media and a shortage of other “reality” programming; live streams have achieved popularity by showcasing everything from everyday life to cooking, even including one in which the creator streams herself eating meals […]
Adidas tests the waters with first Weibo Stories ad
Adidas recently released its first foray into Weibo Story advertising, a series of four short videos promoting a new product line. Climbing the learning curve Watching the video, it becomes clear that their first effort has some shortcomings: not once, in all four videos, does the Adidas logo appear, while the Adidas heartbeat associated with […]