Total downloads of education training apps category in China increased by 72.8% year-on-year while the proportion of downloads to total downloads in app stores grew by 34.1% in April 2018. Online education training is increasing developed in the tier-3 and lower-tier Chinese cities. With the widespread mobile client of education training, to some extent, it helps to solve […]
[STUDY] Chinese online shoppers prefer cross-border online shopping
China has more online shoppers than the US, the United Kingdom, and Australia combined. With online sales now at over 16% of total retail sales, China is second only to the UK in online shopping penetration, according to the report from Frost & Sullivan. China is not just the world’s largest online shopping market, it […]
China mobile internet market forecast 2018-2020
China’s mobile internet saw slower growth of 48.8% in transactions to 8,229.88 billion yuan (US$1,267.10 bn) in 2017. And, it’s expected to reach 11,432 billion yuan in 2018 and exceed 19 trillion yuan in 2020. Check out some forecast into various mobile internet segments from 2018 to 2020, including shopping, payment, advertising, travel, and etc. […]
China’s pharmaceutic industry after ‘Dying to Survive’
A hugely successful Chinese movie has brought China’s pharmaceutical industry into the spotlight. What changes might happen? Starting from June 30, the Chinese movie “Dying to Survive” became the social topic in China. The movie is based on a true story of how Chinese leukemia patients struggle to buy generic drugs from India because they […]
ex-Googler founded Pinduoduo ready for US IPO
Ex-Googler and founder of Pinduoduo China’s social e-commerce player Pinduoduo updated its IPO prospectus previously filed with US Securities and Exchange Commission (SEC) on July 17, 2018. It plans to raise at best US$1.87 billion by offering 85.6 million American depositary shares (ADS). The price range is from US$16 to US$19 each. The founder, ex-Googler, […]
Information consumption trend in China 2018
News and information mobile apps have improved a lot in user stickiness in China. The monthly total usage duration and average usage duration per user all increased by around 20% in December 2017. Different demographics of users in China show a different appetite and preference in the types of content. Over 80% of Chinese users […]
China’s B2B e-commerce exceeded US$3 trillion transaction in 2017
The transactions of B2B E-Commerce market in China reached 20.5 trillion yuan (US$3.07 trillion) in 2017, an increase of 22.75% year-on-year. The total revenues of B2B market in China reached US$5.24 billion, led by Alibaba and HC360. B2B E-Commerce revenues went up by 34.6% year-on-year to 35 billion yuan (US$5.24 bn) in 2017. Within this market, […]
How Tmall, Alibaba’s new retail, could transform RT-Mart
How can Alibaba change RT-Mart? Since Alibaba invested 22.4 billion yuan (US$3.43 billion) in the retail chain’s parent company, Sun Art Retail Group, the answer to this question has become much-anticipated. This is the largest attempt to transform a commercial retail enterprise along “new retail” lines in China so far. “I strongly believe that Alibaba’s […]
China third-party mobile payment market Q1 2018; dominated by Alipay and WeChat
The total transactions of third-party mobile payment reached 40.36451 trillion yuan (US$6.08 Tn) in Q1 2018, up by 6.99% over Q4 2017 and dominated by Alibaba affiliated Alipay (54%) and Tencent Finance. Alipay continued to lead this market with a share of 53.76%, followed by Tencent Finance (38.96%), they combined accounted for 92.71% of the […]
Apple’s App Store took US$3.57 bn from China in Q2 2018, up 25% YoY
Apple’s App Store generated 23.7 billion yuan (US$3.57 bn) from China in Q2 2018, up 25% over Q2 2017 (US$2.86 bn) and 6% over Q1 this year. Almost the same as Q1 2018, though mobile gaming apps accounted for the lion’s share of 79% in revenues, it only increased by 15% from Q2 2017, which is […]
WeChat launched Moments full-screen card ads
WeChat officially launched full-screen card ad on WeChat Moments on 25 June 2018. Such full-screen card ads combine card content with video. Visual impact would be greatly improved. Meanwhile, Moment ads can be presented in portrait mode for the first time, which makes it easier to create an immersive experience for users. From basic ad […]
Parent-child tourism trending in China 2018
Traveling gradually becomes a lifestyle choice for Chinese. In particular, Chinese travelers from tier-1 cities like Beijing, Shanghai, and Nanking have a high demand for parent-child travels, most of them choose to bring parents and children together. Some like to take pets with them when taking a trip to surrounding cities. Hainan and Shanghai are the […]
[REPORT] China Shopping Behavior 2018; value growth of FMCG rebounded
For the first time since Kantar started tracking China’s shopping behaviors six years ago, the rate of total value growth increased over the previous year, from 3.6% in 2016 to 4.3% in 2017. In many ways, the “two-speed” phenomenon still exists, but higher speeds are now more prevalent, driven by premiumization. High-speed categories are steadily […]
China online education market fell by 11.3% QoQ in Q1 2018
China’s online education market generated 68.2 billion yuan (US$10.33 bn) in Q1 2018, declined by 11.3% from Q4 2017 while increased by 48.9% from Q1 2017. Primary and secondary education and childhood education are still the primary focus of online education in China and keep steady growth partly because the term examination and winter vacation […]
Short video becoming a major traffic driver for e-commerce in China
The age distribution of e-commerce users and short video users in China is quite similar. Users age 25 to 35 take the largest share. Such similarity makes it possible for short video marketing to promote e-commerce sales. Short video users have something in common: young, pursuit high-quality lifestyle, want to play and look pretty, love […]