Among 827 million residents who only received middle school education or lower, excluding those who are still in school and preschoolers, 378 million or 45.7% are online. Furthermore, 40 million or 16.6% of the 241 million silver users aged above 60 years old are online. Low education users The internet has greatly affected users’ sleeping […]
China online shoppers trends 2019
The higher educated Chinese are the least likely to be attracted by incentivized sharing. Nearly 90% of users with middle school or lower education spent less than 40% of the monthly expenditure online. Over 50% of the 40 to 49-year-olds choose to buy home appliances and digital equipment online. A comparison of online shopping behavior […]
How one utilizes Alipay mini-programs to acquire new users
Alipay recently introduced a new feature Sports on its mini-programs platform and opened beta testing to some developers. It has helped promote brand exposure and user acquisitions. Previously, Alipay mini-programs has opened over 600 functions including face recognition to developers. Alipay, the leading online payment platform owned by Ant Financial and affiliated with Alibaba Group, […]
China saw 1.1 billion active mobile devices in 2018
The monthly active devices of mobile internet totaled 1,131 million in December 2018, a net increase of 46 million compared with 64 million in the prior year period. The growth has declined from 17.1% in January 2017 to 6.2% in January 2018 and then the lowest point of 4.2% in December 2018. On average, each […]
China’s mobile internet overview 2019
The internet and mobile internet have a user base of 829 million and 817 million, respectively, as of December 2018, according to the 43rd statistical report from the China Internet Network Information Center (CNNIC). Both of them saw a net increase of 56.53 million and 64.33 million users, respectively, from the prior year. Noteworthy, user growth […]
E-commerce companies investment in retail: China vs. the U.S.
Tmall Innovation Center is able to design and incubate products more precisely and efficiently based on data from 600 million consumers. It has successfully incubated over 300 new products covering more than 600 premium brands and also shortens the R&D cycle to 6 months. China’s internet giants are moving actively to offline. Alibaba, Tencent, and […]
Internet economy overview 2019: China vs. the U.S.
China’s road to digital transformation is quite different from other markets as the consumer internet is driving the development of industrial internet, according to a report co-released by the Boston Consulting Group (BCG), Alibaba, and Baidu. To a certain extent, Chinese consumers have led a highly digital daily life. 20% of households in first- and […]
Apple’s App Store accounts for over 40% apps in China mobile apps market
With 4.49 million apps available for download in app stores, each Chinese internet user on average downloaded 39 apps on their mobile devices. The 15- to 19-year-olds were the most active with each of them downloading 59 apps a month. There were 4.49 million mobile apps available in China’s app stores as of December 2018. […]
China’s US$21bn air ticket booking market in Q4 2018, led by Ctrip, Qunar, Fliggy
Air tickets online booking reached US$21.36 billion in Q4 2018, an increase of 3.58% year-on-year. Ctrip-affiliated agencies accounted for over 57% of total transactions. Alibaba’s Fliggy ranked third with a share of 17.53%. The transactions of online air ticket booking totaled 143.318 billion yuan (US$21.36 billion) in Q4 2018, an increase of 3.58% year-on-year and […]
China online accommodation market in Q4 2018; top 3 accounted 73%
China’s online accommodation booking market grew by 18.5% to US$7.01 bn in Q4 2018. The top 3 players combined accounted for 73.2% of the total. Ctrip placed first with a share of 46.4%. Meituan Dianping (14.3%) overtook Qunar (12.5%) to be the first runner-up. The online accommodation booking market totaled 47.11 billion yuan (US$7.01bn) in […]
China 3rd-party payment overview for Q4 2018
In Q4 2018, China’s third-party mobile payment grew by 7.78% to US$7 trillion in Q4 2018. Alipay (53.78%) and Tencent Finance (38.87%) combined had a total of 92.65% market share. The third-party internet payment market shrank by 3.48% quarter-on-quarter to US$0.94 trillion. The top 3 players accounted for 56.42% share of this market. 3rd-party mobile […]
Pinduoduo and Taobao share over 137 million overlapping users
2018 marked the fourth wave of IPO fever with 42 companies going public. The overlapping users reached 137.87 million among Pinduoduo (272.6 million) and mobile Taobao (699 million). Short video (33.1%) and instant messenger (18.6%) took up over half of the increased usage duration. 2018 had seen 42 Chinese companies from a variety of verticals […]
China’s newborn drops by 2 million in 2018
China had 15.23 million new-born babies in 2018, 2 million fewer than in 2017, according to China’s National Bureau of Statistics. Even though it’s higher than some pessimistic forecasts of below 15 million, it is the lowest in recent years. Where have the babies gone? About 51% of new-born babies in 2019 will be the […]
China mobile search market overview Q4 2018; 60% chose smartphone built-in browsers
The user base of mobile search in China grew by 3.79% year-on-year to 685 million in Q4 2018. Baidu was still the first choice for users searching for information (42.5% in proportion). Nearly 60% of users tent to choose smartphone built-in browsers across mobile devices. The user base of mobile search in China grows to […]
How the biggest shopping festival affects China e-commerce apps users growth, engagement, and loyalty
Online shopping has become a lifestyle in China. Let’s take a look at the influence of China’s biggest shopping festival Double 11 in 2018 on the top e-commerce platforms. Mobile Taobao’s daily active users surged by 63.4% on the very day of Double 11. Tmall had the highest growth in daily active users during the pre-sale […]