Each of the biggest influencer community platforms, including Weibo, Douyin (TikTok’s Chinese version), Kuaishou (Kwai’s Chinese version), and Xiaohongshu, has its own characteristics and features, which also come from the differences in terms of KOL follower bases. Top 10,000 KOLs by Total Followers Weibo: after years of operation and user retention, all of the Top […]
AI + Retail market in China to reach US$390 million by 2020
In 2019, the scale of AI + retail market reached 650 million yuan (US$95 million) in China. With the continuous improvement of AI solution capability and increasing demand, it is estimated that the market will reach 2.67 billion yuan (US$390 million) by 2022, and CAGR will reach 44.6% in 2018-2022. The main reason for the […]
China’s podcast market overview; US$4 billion in 2020, up 55%
With over 490 million users, China’s podcast market grew by over 55% YoY to 17.58 billion in 2019. Podcast in China is estimated to exceed 27 billion yuan (US$3.95 bn) in 2020 and double by 2020. The number of podcast users grew by over 30% to 490 million in 2019. On average, a podcast user […]
Meet China’s Generation Z
China has the largest group of Generation Z (Gen Z) in the world with a population of 149 million. Gen Z is between 15 and 23-year-old and will account for 40% of consumption power in 2020. Their average time spend on mobile internet is 4.7 hours per day. And, they like Zhihu, Tantan, Xiaohongshu more […]
The war is on between Alibaba and Meituan
Alibaba and Meituan could become a serious threat to each other. For Alibaba, it’s critical for its success in the local services sector with high hopes on Ele.me and Alipay. Lei Wang took on the role of CEO after Alibaba acquired Ele.me at US$9.5 billion in 2018. He then proposed that acquiring 50% of the […]
Consumers sales rise across several categories during China’s Qixi Festival period
Maybe it’s weird to you but China has several valentine’s days to celebrate, including the February 14th, 520 Day (or Chinese Internet Valentine’s Day), and Qixi Festival. The Qixi Festival, also known as the Qiqiao Festival, is a Chinese festival celebrating the annual meeting of the cowherd and weaver girl in mythology. It falls on […]
China saw over 30 billion mobile payment transactions in Q2 2020, up 27%
China’s central bank People’s Bank of China released the overall situation of payment system operation in the second quarter of 2020. The number of ATM cards issued in use nationwide was 8.658 billion, up 1.52% month on month. There are 6.18 bank cards per capita in China. In the second quarter, there were 30.141 billion […]
China summer consumer products sales overview in 2020
In July 2020, food (non-fresh) and non-alcoholic beverages, alcohol, fresh produce, sun protection, and cooling products have gotten more attention from consumers across the country, according to data shared by Jingdong. The southern provinces of Guangdong and Zhejiang saw alcohol transaction volume increase 60% YoY. In Hubei and Hebei, the transaction volume of food and […]
The secret recipe of TikTok e-commerce in China
Douyin (Chinese version of TikTok; referred as TikTok below) has a GMV target of 200 billion yuan for its live-streaming e-commerce channel in 2020 according to Chinese media 36Kr. In 2017, after the overnight success of TikTok, its parent company ByteDance immediately developed its e-commerce advertising system “Luban”, and officially integrated in June 2018 the […]
An overview of China EV market
While electric vehicles only accounted for 2.6% of global car sales last year, this is an all-time high for the industry. It’s been growing steadily at a rate of about 40% each year, so don’t count the EV market as a lost cause yet! China EV Industry Overview Since electric vehicles made their way on to the […]
JD reached 15,000 home appliance stores in H1 2020; market share up to 29%
The number of JD Home Appliance Stores, Jingdong’s offline home appliance stores for lower-tier markets, has surpassed 15,000 in the first half of 2020. JD started building JD Home Appliance Stores in 2016. Now it has 15,000 stores serving 25,000 towns and 600,000 villages in China. During the 618 sale, sales at JD Home Appliance […]
Alibaba B2B platform GMV up 80% in the first half of 2020
Alibaba Group’ international B2B platform Alibaba.com transacted 80% more in the first half of 2020 compared with a year earlier. Orders placed on Alibaba.com nearly doubled (+98%) in the six months ended June 2020 while the number of paying buyers increased by 60%, according to data Alibaba.com released last week. Transactions surged as the coronavirus […]
Tmall a crucial platform for beauty brands’ success in China
China’s mass local brands are gaining shelf share of Alibaba’s Tmall platform while the visibility for western brands is increasingly challenging. Chinese color cosmetic brands now account for 55% of top 10 default search results and 65% of sales-sorted search results, up 14% and 11% YoY respectively, according to a Gartner report. The report shows […]
China post-epidemic trend: shoppers increased frequency using e-commerce platforms
Over 23% of users changed their preference of channels for buying daily commodities, medical care, and fresh grocery products, according to a recent iResearch report. Overall, users tend to favor JD and PDD more. The preference for Tmall has remained the same while Taobao has declined. JD has become Chinese consumers’ first choice for fresh […]
China B2B market status 2020; e-commerce revenue up 20%
A McKinsey survey finds that the Chinese B2B decision-makers are responding quickly to COVID-19, though actions and customer preferences vary. About two-thirds are optimistic about the economy as of the end of April 2020, up 12 percentage points from two weeks earlier. China is more optimistic compared to other regions covered in the McKinsey survey, […]