iResearch just published China Ecommerce Online Marketing Advertising Report 2012-2013, which showed that China Ecommerce online advertising market reached 22.59 billion yuan (USD 3.68 billion) with 88.1% YoY increase in 2012.
online display
China Online Display Ads Market 2012
Here comes the market research on China online display ads in Nov 2012 from Nielsen. Let’s take a look: Overview of Online Display Market In Nov 2012, there were 10079 advertising projects, 2455 advertisers and 22094 creatives, declining for 18.9%, 24.4% and 23.3% respectively when compared with the same period in 2011.