In 2023, China’s digital content sectors, encompassing online video, live streaming, music, and literature, showcased remarkable growth and innovation. The online video user base expanded to 1.067 billion, with substantial improvements in content variety, especially in micro and short dramas, supported by government guidelines and quality initiatives. Live streaming also saw a significant increase in […]
music
Tencent Music’s online music paying users reached 61 million in Q1 2021
Tencent Music‘s online music paying users reached 60.9 million in Q1 2021, increasing by 42.6% year-over-year or 4.9 million additional users from Q4 2020 (the largest quarterly net increase since 2016), according to the company’s financial results.
China online entertainment market briefing and top apps in 2021
The user penetration rate of China pan-entertainment market (97%) is almost saturated, but the user stickiness is still further improving, among which the growth of short video industry is the most prominent. This market briefing covers multiple sectors including online video, short video, music, podcast, live streaming, and gaming. Compared with mobile gaming and digital […]
Top lifestyle mobile apps in China in Q2 2018
Kugou music ranked on top in China’s mobile music apps market in Q2 2018; Tencent News and Toutiao on top for news apps; and, Meituan in the local lifestyle category. Also, check out top apps in job hunting, mobile reading, and audios. In June 2018, the top 10 secondhand car trading apps all saw negative […]
China’s mobile music entertainment market 2018; reaching RMB 20 trillion by 2020
China’s mobile internet growth started to slow down since 2015. It generated 8,229.88 billion yuan (US$1,233.52 bn) in 2017 and expected to reach 19,265.43 billion yuan (US$2,887.57 bn) by 2020. As of June 2017, there are 772 million netizens in China with a penetration rate of 55.8%, among which, mobile netizen accounted for 97.5%, according to […]
[REPORT] China’s pan-entertainment market growing with paid users
Online pan-entertainment market refers to online music, e-books, and online videos. The revenues of the online pan-entertainment market in China are derived primarily from paid users.
China mobile app user insights 2018
The monthly active devices of China mobile internet has held steady at over 1 billion units, seeing slow growth in 2017. The year-on-year growth rate also shows the gradual step-down trend. China’s mobile payment transaction value has already reached US$5.5 trillion in 2016, which is estimated to reach US$15.4 trillion in 2017. The number of […]
Video streaming users reached 565 million in China in H1 2017
China gaming users continued to grow in 2017, increasing from 417 million to 422 million, but the proportion of internet users who were gamers fell slightly on the back of higher growth in internet penetration, to 56.1% (down 0.9 percentage points).
Top mobile music apps in China in March 2017
Kugou, QQ Music, and Kuwo are the top three online music mobile apps in China by MAU in March 2017. Kugou has close to 229 million monthly active users, closely followed by Tencent’s QQ Music with 211 million MAU.
China mobile music apps users overview 2016
Kugou Music, QQ Music, Kuwo Music were the top three mobile music apps by total number of downloads in 2016 with 28.4%, 16%, and 13.9% market share respectively.
What do China internet users share on social media?
76.2% China internet users share on social media while 21% only read the shared content and never share, according to a survey by Penguin Intelligence.
Involvement in music-based sponsorships could be a solid way to reach Chinese consumers
Music consumption behaviors across China vary by income levels and understanding the differences between different city tiers is critical to marketers according to the Nielsen Music 360 report.
China’s Mobile Apps Market Insights in Q2 2015
China’s mobile internet users reached 657 million and smartphone users 601 million in Q2 2015 according to iiMedia. Smartphone penetration in China is expected to reach 38.6% by the end of 2015 and mobile apps is becoming an important part of Chinese life.
China Mobile Music Market Insights 2015
In H1 2015, the number of China mobile internet users reached 860 million, with 120 million increases compared with Q1 2015, which showed s high penetration rate of mobile music users according to data from TalkingData.
China Social Media Seen Stronger Growth on Mobile in Q2 2014
China online social services on mobile reached total number of 190 million unique visitors in May 2014, according to iResearch, an increase of 32% compared with last May.