China mobile shopping users exceeded 300 million with a total transaction of almost 10 trillion yuan in 2014, an increase of 270% according to Enfodesk.
demographics
Demographics of China E-Commerce Community on Weibo
The total number of fans of China e-commerce websites on Weibo reached 24 million by the end of July 2014, becoming a large online community for online retailers.
Status of China’s Professional Social Networking Market
The total number of business social networking users in China was only 3.7 million in 2008 but experienced high growth rate last year to over 31 million according to iResearch January data.
Sina Weibo User Demographics Analysis in 2013 (4 Part Series)
This is the part 1 of a series of posts that gives you insights on Chinese netizens behaviors from Sina Weibo. Part 2, Part 3, Part 4. Sina Weibo launched its 2013 Weibo User Development Report on December 6, based on massive Weibo user accounts information and consumption behavior to offer enterprises effective data support […]
Chinese Credit Card Holder Demographics Analysis (4 Part Series)
This is part 4 of a series of posts that walk you through a variety of stats on China credit card users. Part 1, Part 2, Part 3 iResearch report of Chinese credit card user behavior gave us an insight on the demographic features of Chinese credit card holders. By of October 2013, most Chinese […]
4 Types of Chinese Consumers by Attitude to Brands
HCR, a Chinese research company, did an analysis on Chinese consumers attitude to brands. It collected data from a sample of 5,000 consumers in more than 10 cities in China. HCR summarized four types of Chinese consumers based on the interview about brand attitude.
University Weibo User Demographic Analysis
According to the report released by Chinese Academy of Sciences and Sina Weibo, by the end of June 2013, university Weibo users reached 30 million. 10686 university Weibo users were investigated, their ages ranged from 18 t0 25. The average age was 20.84. As the chart shown above, juniors used Weibo most, with 23.98%. Then […]
Diaosi Market in China
It’s due to the strengthening of public pressure and anti-corruption that expensive watches become the fuse of the downfall of officials. As a result, the market of high-end menswear and watches is declining.
Where Did China Business Travelers Made Online Bookings?
According to AdChina research, Ctrip and Qunar are the top online hotel and air ticket booking websites. Over 50% business travelers made online bookings on Ctrip and Qunar. Generally speaking, business travelers who travel more than 4 times tend to choose online bookings.
14 Charts About Chinese Mobile Users in Tier 3 & 4 Cities
According to iiMedia Research, China’s mobile users were 450 million by the end of 2012, and mobile users from tier 3 and tier 4 cities reached 163 million. With the popularity of smartphones and mobile applications, mobile has become the major way of accessing Internet among users in three and four tier cities.
16 Charts To Tell You About China Mobile Consumers
According to Nielsen’s research, China Mobile phone penetration is among the highest with 89%, among which 66% use smartphone. The younger generation are more likely to embrace smartphone devices; 82% between the age of 16 and 24. And over half of the mobile phone users have multiple phones.
Nearly 60% Taobao Shoppers Between 25-35 Year-old
Bachelor’s Day promotion was quite a carnival, attracting online shoppers in different age groups. China online users between 25 to 35 years old accounting for more than 50% in total are the main forces of online shopping in China.
China Mobile Internet User Age Distribution
According to a recent iResearch survey, almost sixty percent of China mobile Internet users are between 18 to 34 years old and those below 18 also represent almost 20% of total China mobile Internet users. There are 356 million mobile Internet users in China according to CNNIC data released this January.
Demographic Profile of Smartphone Users in China
According to Q1 2012 data from Ohio-based research firm ProsperChina’s InsightCenter, China smartphone users resemble the survey sample in terms of both gender and age, but index significantly higher among wealthier internet users.