This report takes a detailed look at the trend that more and more Chinese consumers pay for quality content online; and, it also shares some insights on the most popular platforms of paid digital content. Content generation start-ups in the United States generally focus on monetizing their viewers or followers through advertising, a la Youtube. […]
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China search users exceeded 600M in H1 2017
In the first half of 2017, financial management software and mobile apps continued to develop, while offline providers of such services have shifted from opposition into a more productive mindset seeking partnerships and cooperation even as interest rates in online loan and savings applications fall.
83% Chinese aware of mobile wallets compared with 57% in Asia
China is leading the way on this front. Only 25% of respondents from China cited cash as the most often used form of payment, compared to 48% who cited e- or mobile wallets as being their top preference according to PayPal.
Social mobile app Momo MAU grew to 91.3 million in Q2 2017
Momo, one of the top social networking mobile app, monthly active users (“MAU”) reached 91.3 million in June 2017, compared to 74.8 million in June 2016 according to its financial results.
Mobile social content sharing insights in China
The proportion of lifestyle content sharing from mobile apps in China kept increasing in the twelve months ending in March 2017 while games and shopping categories shrank. WeChat is the top channel of mobile sharing in China. The number of sharing to WeChat friends (chats) exceeded that of WeChat Moments (social networking section on WeChat) […]
China social media impact survey
Kantar’s social media report has found that Chinese respondents are generally happy with changes brought by social media. People born in 1990s (post-90s) showed more caution against negative impacts of social media.
Tencent dominates China’s social ads market in Q1 2017
China social ads market totaled 6.73 billion yuan in the first quarter of 2017 with an increase of 46.4% YoY or -6.5% QoQ according to data from Analysis.
Top App Stores & mobile apps in China for Q1 2017
Apple App Store is the top mobile app store by total downloads in China in March 2017 while BAT lead the Android App Store market. And, Tencent owns the top 3 mobile apps.
The growth of digital payment ecosystems in China: what it means for other countries
The rapid growth of social networks and e-commerce platforms has transformed the way people communicate and transact around the world. Integrating digital payments into these growing networks and platforms has presented vast opportunities to drive economic opportunity, financial inclusion, transparency, security, and growth. In practically all countries individuals, businesses, and policymakers are recognizing these opportunities […]
China bike sharing market insights
China bike sharing market is estimated to reach US$1.5 billion (+735.8%) and 209 million users in 2017. Ofo, Mobike, and Ubike are the top brands in the market with the highest brand awareness while Baicyle is also in the top 3 by user satisfation after Ofo and Mobike.
China mobile social app Momo revenues increased by over 5 times in Q4 2016
Total net revenues of mobile social app Momo were $246.1 million in Q4 2016, an increase of 524% from $39.5 million in Q4 2015.
The rise of paid digital content in China
Tencent has recently confirmed the ongoing testing of a paid subscription platform for WeChat Official Accounts, which will soon be launched.
China’s mobile apps market insights in 2016
The monthly active users of China mobile internet exceeded one billion units devices in 2016 according to QuestMobile.
China post-80s spent an avg of US$17K online in 2016
China post-80s spent an average of 120,000 yuan(US$17,330) online in 2016; and, mobile payment accounted for 92% among China post-90s consumers.
Alibaba adopting AR in hongbao campaign for Chinese New Year
Hongbao is an attractive tactic and often effective one for China internet companies to grow user base and engagement. And, it is one must-have activity among China internet users during Chinese New Year festival. Facing the coming Chinese New Year, Alipay is launching a special Hongbao campaign utilizing Augmented Reality to make it more interesting […]