Tencent announced its 2014 Second Quarter Results yesterday in which it reported Wechat now has 438 million monthly active users and Qzone 645 million.
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China’s Third-party Internet Payment Exceeded $302B in Q1 2014
China’s third party internet payment totalled RMB1873.15 billion (USD 302.71 billion) in Q1 2014, with a YoY growth rate of 84% according to iResearch.
Tencent Opening Up API for Wechat Login
Last Friday Wechat opened up internal testing of Wechat Login API for apps and websites to those who have already activated mobile app Wechat Payment account.
Wechat Launched Wechat Shop Feature for Verified Wechat Official Accounts
Wechat added a new feature yesterday for its public account platform to enable verified Wechat Official service accounts, who have integrated Wechat payment, to set up online shop easily.
100M Mobile Payments in 7 Days, Alipay Triumphed Through Spring Festival
During 2014 Spring Festival,over 100 million payments were made via mobile Alipay, accounted for 52% of overall payments by Alipay in this period, according to the data from Alipay Wallet (the mobile client of Alipay).
10 Case Studies for Wechat Marketing
Wechat monthly active users reached 270 million in November, with over 600 million registered users. Since the launch of Wechat 5.0 and a series of open API policies made it the new marketing favorite of many enterprises. Let’s take a look at Wechat successful marketing cases.
REPORT China Mobile Payment User Behavior 2013
According to iResearch report on China mobile payment user behavior in 2013, in the aspects of mobile payment recognition, only 20.7% of Chinese users knew nothing about mobile payment. Over 70% of users had a certain knowledge of mobile payment. At the same time, 71.2% of users haven’t used mobile payment before, frequently users only […]
Is Tencent’s Wechat Killing its Own QQ?
In the eyes of Tencent CEO Pony Ma, Wechat was opening a new way for Tencent. However, the real problem for Wechat was that in order to achieve, it would have to kill QQ. And this was happening.
Wechat Monthly Active Accounts Reached 270m in Nov 2013
Wechat published its official data on November 18 2013. There years after the launch of Wechat, it has covered more than 200 countries in the world, published over 20 languages versions, and its total monthly active users reached 270 million. Wechat official platform accounts grew to 2 million in 15 months, increasing 8,000 per day.
Wechat Open API New Policies
Wechat announced on October 29 2013, Wechat would open a number of APIs to verified public accounts. It would charge public accounts for 300 yuan (USD 49) annually for verification fee.
Wechat Membership Card Aims Big in O2O Market
Tencent launched its Wechat membership card version X1 on September 24, 2013. It aimed at achieving 1 billion yuan (USD 162.9 million) monthly transaction.
Weitao, Wechat and Weibo Marketing Value Comparison
Weitao Recently, Taobao has shut down QR code access from Wechat, officially waging war with Tencent on mobile traffic entrance. Taobao released its own CRM service Weitao, competing Wechat directly. For Taobao sellers, they have to keep up with Taobao’s changes and learn how to do marketing on Weitao. Before they begin investing and putting […]
Yixun Online Shopping Transactions from Wechat Hit 30K
Yixun.com, an online shopping website acquired by Tencent, granted payment access from Wechat in the middle of August 2013. Data showed that in the second half of August, after Yixun.com granted access from Wechat both in PC and mobile devices, the number of total accumulated transactions from Wechat hits 30,000.
Wechat 5.0 Public Account Operation Guide
After Wechat 5.0 was launched, the Wechat public account is now separated to the subscription account and the service account. Service account can only send a message in a month, many people may ask, how to operate Wechat service account? Wechat service account was almost deprived of group sending function, which was really a big loss. […]
China’s Double 11 2025: How E-Commerce Giants Are Shifting Strategy
As China gears up for the 2024 Double 11 shopping festival, the “world’s longest Double 11” is underway, with major platforms like Alibaba, JD.com, Pinduoduo, and Douyin extending sales timelines by nearly a month.