Taobao Trip, a section on Taobao.com dedicated to travel related products including air tickets, hotel booking, tour packages and etc, announced that their total transactions in 2011 exceeded 10 billion yuan (CNY 10.9 billion or USD 1.73 billion). About 67% of total sales on Taobao Trip (CNY 7.3 billion or USD 1.16 billion) were air […]
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A Record Single-day Turnover of 3.36 Billion Yuan Taobao Mall
November 11 (11-11) is Singles Day in China and year 2011 makes this date more special with six “1”s. And, this date is even a bigger date for China’s online retailers. Let’s take a look at how crazy China online shoppers can be on Nov 11 2011 on Taobao Mall (all participating merchants offered 50% […]
China’s Double 11 2025: How E-Commerce Giants Are Shifting Strategy
As China gears up for the 2024 Double 11 shopping festival, the “world’s longest Double 11” is underway, with major platforms like Alibaba, JD.com, Pinduoduo, and Douyin extending sales timelines by nearly a month.
WeChat Quietly Mimics Xiaohongshu as Tencent Strengthens Its Core Strategy
In an unexpected yet strategic move, WeChat has been quietly introducing a new content feature, closely resembling the popular Chinese lifestyle platform, Xiaohongshu (Little Red Book). Through subtle UI adjustments, primarily using red dot notifications, WeChat has begun channeling users into a dual-column, image-text format that feels strikingly similar to Xiaohongshu’s interface. This development, which […]
Searches Surge 500% as EDC Toys Become Popular for Stress Relief in China
In 2024, a unique trend has emerged in China, where EDC (Every Day Carry) toys have skyrocketed in popularity, especially among men. According to data from Taobao, searches for EDC toys increased by 532% year-on-year, with transaction growth reaching an impressive 345%. Over 70% of buyers are male, particularly those between the ages of 18 […]
JD.com and Alibaba Invest Billions in Hong Kong to Lead the Double 11 E-commerce Battle
With the upcoming Double 11 shopping festival just around the corner, China’s leading e-commerce giants, JD.com and Alibaba, are pouring substantial investments into the Hong Kong market. Both companies are ramping up efforts to capture market share with aggressive campaigns that go beyond simply offering free shipping.
Chinese E-Commerce Powerhouse Soars on Niche Platforms
In the ever-evolving landscape of global e-commerce, Chinese sellers are increasingly turning their attention to niche platforms across Europe, reaping substantial rewards. A standout example is Zhiou Technology (致欧科技), which has surged on the German e-commerce platform OTTO, amassing a staggering 570 million yuan (over US$80 million) in just two and a half years. A […]
Pinduoduo, Douyin, and Kuaishou struggling with growth
In 2024, some of China’s leading internet companies, including Pinduoduo, Douyin (TikTok’s Chinese counterpart), and Kuaishou, reported sluggish growth. Their Q2 financial results signal a potential turning point after a decade of rapid expansion, primarily driven by recommendation algorithms. As these platforms face increasing competition and saturation in their respective markets, the once-powerful engines of […]
“Black Myth: Wukong” Ignites Gaming Surge and Tourism Boom in China
The release of the highly anticipated video game “Black Myth: Wukong” has sparked a wave of consumer activity across China, boosting video game sales and driving a surge in tourism, particularly to historical sites featured in the game.
Alibaba Group highlights for Q2 2024
Alibaba Group released its financial results for the quarter ending June 30, 2024, showcasing both growth in strategic areas and challenges in maintaining profitability. The company continues to focus on its core businesses, particularly cloud computing and international expansion, while navigating a complex economic landscape.
Operating Costs of China E-Commerce Giants
In recent times, the controversy surrounding the “refund only” policy on Chinese e-commerce platforms has sparked considerable debate. Some merchants have publicly voiced their frustrations, accusing the policy of being exploited by so-called “bargain hunters,” leading to what they describe as malicious refund practices. However, a closer examination reveals that even for those merchants who […]
Live Streaming on RED: The New Solution for Sexual Wellness Brands?
Recently, many brands selling adult toys and lingerie have ventured into live streaming on platforms like Xiaohongshu (Little Red Book or RED), with a notable increase in female-oriented products. These live streams, much like those for beauty and fashion, are brightly lit and tastefully designed, with hosts discussing various products as if they were ordinary […]
What’s different in 618 Shopping Festival 2024?
In an aggressive move to streamline operations and enhance consumer experience, China’s leading e-commerce platforms, including Alibaba’s Tmall, Taobao, and JD.com, have significantly revamped their strategies for the 2024 618 Shopping Festival.
Top 50 Mobile Apps in China in Q1 2024
China’s mobile internet is booming, with active users surging past 1.23 billion in March 2024, a jump of over 20 million year-on-year, according to QuestMobile. This growth underscores the continued dominance of mobile in China’s digital landscape. QuestMobile also unveiled its ranking of the top 50 apps for Q1 2024 (below) across diverse categories, providing […]
Top 10 e-commerce apps in China in Q1 2024
China’s e-commerce market continues to evolve, with leading platforms solidifying their dominance and adapting to new consumer behaviors, according to QuestMobile’s “2024 China Mobile Internet Spring Report.” The report reveals a clear trend towards greater concentration in the mobile shopping sector. The top 10 e-commerce apps have all experienced growth in monthly active users (MAU), […]