In 2023, China witnessed significant advancements across various sectors of its digital economy, highlighted by remarkable growth in online payments, shopping, delivery services, and travel booking, driven by technological innovations and robust policy support. Online Payments By December 2023, China’s online payment user base reached 954 million people, an increase of 42.43 million from December […]
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Alibaba’s “Hui Wa”: Future of E-commerce or Mere Hype?
In the evolving landscape of digital commerce, Alibaba’s recent foray into AI-driven e-commerce with the launch of “Hui Wa” marks a significant milestone. As the digital giants of China, including Baidu and ByteDance, pave their paths in AI e-commerce, the question arises: Is AI the new frontier for e-commerce, or is it simply a buzzword? […]
Vipshop Delivers Impressive Growth Amid Challenging Market
Vipshop Holdings Limited (NYSE: VIPS), a premier online discount retailer in China, announced robust financial results for both the fourth quarter and the entire year of 2023.
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China Digital Insights CIW Dossier China Digital Insights (DCDI) is compiled to provide statistical information about China digital insights on the internet economy, digital trends, online users, mobile apps, and e-commerce. Click here to download. Archive E-commerce Market Jul 2021 CIW Dossier “China E-Commerce” is compiled to provide statistical information about China’s e-commerce market including online […]
Xiaohongshu’s E-Commerce Strategy with Emphasis on Live Commerce and Search Conversions
On January 11, Xiaohongshu (Little Red Book or RED), a prominent Chinese social media platform, marked a significant shift in its business strategy by releasing its first annual e-commerce report.
Insights of China Double 11 Shopping Festival 2023
The Double 11 Shopping Festival, also known as Singles’ Day, has become synonymous with peak consumerism in China. Yet, as we approach 2023, the landscape is shifting. This year, we’re seeing a return to rationality, a rise in local brands, and the untapped potential of the “silver economy.”
China’s Consumer FMCG Market Snapshot 2023
China’s Fast Moving Consumer Goods (FMCG) market, a critical indicator of domestic consumption patterns, presents a mixed picture in Q2 2023, reflecting both resilience and challenges. Here’s a breakdown based on recent data from CTR and CCTV Market Research’s Kantar Consumer Index. 1. Market Growth and Diversification Despite the “high base effect,” the FMCG market […]
The Billion-Dollar ‘Planting Grass’ Economy: Content, Commerce, and Social Shopping
It’s hard to pinpoint when it started, but major Chinese tech companies have become obsessed with “planting grass” (Zhongcao). “Planting grass”, or Zhongcao, refers to recommending quality products to others to entice purchases or generating a desire to experience or possess something based on external information. In recent years, internet giants such as Tencent, Alibaba, […]
China’s CBDC Digital RMB App Launches Express Payment Function on WeChat Pay
The Digital RMB app, which is China’s CBDC, has recently launched an express payment feature on WeChat Pay. The app is currently in a pilot phase and enables users to pay using their digital currency wallet, including the Alipay digital currency wallet. Users need to register with the same phone number associated with their WeChat […]
Double 11 shopping festival 2022: Tmall and JD sales
Alibaba’s Tmall kicked off the Double 11 Shopping Festival 2022 at 8:00 p.m. on October 24. Compared with the pre-sale started on October 20 or 21 in previous years, the pre-sale time of this year’s Double 11 has been shortened.
China’s 618 Shopping Festival 2022; Apple’s Tmall sales exceeded US$2 bn
According to the data by Nint, a digital retail data service provider, as of the end of the first round of 618 Shopping Festival 2022 (June 3), the estimated sales of 59 brands in a single category (hereinafter referred to as sales) exceeded 100 million in the 36 categories counted.
China grocery e-commerce market to more than double by 2023
China’s grocery consumption retail market is estimated to reach 5469.7 billion yuan in 2021 and exceed 6817.3 billion yuan by 2025. Grocery Consumption by Categories Grocery retail market Online contributed to 14.6% of the total grocery retail market in China in 2020 from 8.8% in 2019. China grocery e-commerce market is estimated to exceed 1.2 […]
China senior internet users overview 2022
China senior internet users, who are above 50 years old, reached a record number of 275 million as of January 2022, according to data from QuestMobile. The seniors in China spend an average of 5.7 hours per day on the internet, down from 6.2 hours a year ago. Mobile phones, TV, and Desktop computers are […]
Top 10 Advertisers in China in 2021
Taobao, JD, and Pinduoduo are the top 3 advertisers by total ad spend in 2021 among all Chinese internet companies. Taobao’s total ad spend exceeded 10 billion yuan (US$1.68 bn) in 2021, followed by JD (9.5 billion yuan or US$1.50 billion), according to data from QuestMobile.
China online advertising market insights 2022
In 2022, 42.9% of advertisers in China expect to increase spending in digital marketing, 25 percentage points more than advertisers expect to reduce spending, according to CTR. China advertising market vs online ad market Advertisers of large enterprises with a budget of 500 million yuan or more are more confident in digital marketing spending. In […]