Boston Consulting Group shared research findings this week predicting that China online shopping, will see exponential growth through 2015, with spending that could make China’s e-commerce market worth more than RMB 2 trillion and possibly surpass the size of the U.S. market. Here is a summary of some findings of BCG survey: Less than 10 […]
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China Digital Insights CIW Dossier China Digital Insights (DCDI) is compiled to provide statistical information about China digital insights on the internet economy, digital trends, online users, mobile apps, and e-commerce. Click here to download. Archive E-commerce Market Jul 2021 CIW Dossier “China E-Commerce” is compiled to provide statistical information about China’s e-commerce market including online […]
6 trends of China’s digital economy innovation
In a relatively short time, China has become one of the world’s largest digital economies. Thanks to the support of nearly one billion internet users, China’s e-commerce sales rose to $1.7 trillion in 2020, accounting for about 30% of the country’s total retail sales. But scale is not the whole point of the story. Innovation […]
Secrets of Pinduoduo’s low-cost user acquisitions
Pinduoduo, China’s largest social e-commerce platform, is well known for its aggressive pricing as well as questionable product quality. Let’s take a look at how Pinduoduo achieved low-cost user acquisition utilizing social power. Cici received a link from her sister on WeChat, requesting her to click on it so that her sister could obtain cash […]
China 618 Shopping Festival 2021: Tmall vs. JD
Alibaba Tmall kicks off 2021’s 618 Shopping Festival on 24 May. This year’s pre-sale activities are obviously ahead of schedule. The balance will be paid on June 1, and the discount will last for 20 days.
WeChat Apps Guide (Weixin Mini-Programs)
The launch of Mini-Game “Jump” (Tiaoyitiao) made WeChat Mini-Programs (or WeChat Apps) an instant hit in early 2018. On average, 230 million users used WeChat Mini-Programs daily, 60 million more than 2017. It is estimated to exceed 350 million by the end of 2019.
Tencent officially launched a Pinduoduo competitor
Last April 29th, Tencent launched a WeChat mini program called “Xiao’E Pinpin” and a related WeChat official account. The shopping model of Xiao’E Pinpin is similar to Pinduoduo, which is a social e-commerce platform.
Private domain operation trends of retail chain enterprises in China
WeChat ecosystem has boosted retail chain brands’ business through Official Accounts, WeChat community, personal accounts, mini programs, live streaming, and etc. It delivers better customer retention, higher repeat purchase, and optimal value per customer. Compared with the traditional online channel, the private domain traffic operation saves the platform commission and the platform traffic purchase cost; […]
Highlights of China’s toughened measures against online markets
E-commerce live streaming videos should be kept for at least three years Special terms for personal information protection It is strictly forbidden to force “picking one from two” Online platform responsibilities On March 15, China’s State Administration of Market Supervision issued Measures for the Supervision and Administration of Online Market (“New Measures”), which will come […]
China smart speaker market overview 2021
In 2020, the smart speaker market in China sold 36.76 million units, a year-on-year decrease of 8.6%; among them, smart speakers with screens accounted for 35.5% and sales increased by 31.0%, according to data from IDC. Baidu leads the smart speakers (with screens) market, followed by Alibaba and Xiaomi. The overall market share this time […]
Gen-Z Insights: capturing attention of China’s post-95s consumers
Attention is the first impetus for people to start thinking and take part in the action. It has become a scarce resource in the prosperity of the Internet. Today’s young people’s daily cross-screen multithreading behavior has intensified the dispersion and switching of resources. When is their attention most active? What do they focus on? What […]
Double 11 2020: Alibaba Tmall, JD Singles’ Day sales exceeded US$116 billion
Jingdong (JD.com) total 11-day sales during Double 11 2020 grew by 32% YoY and reached 271.5 billion yuan (US$41.02 bn) in GMV. Tmall’s 11-day Singles’ Day sales reached 498.2 billion yuan (US$75.27 billion) with an increase of 26% YoY.
S&P Global: Bank disruptors doubling down on mobile payments in China
Users of most payment platforms reported high engagement for mobile payments (around 90% considering the margin of error), with Du Xiaoman Pay users being a notable exception (80%). WeChat Pay users appeared to be evenly distributed across all ages, but QQ Wallet users skewed younger. A pair of big technology firms has further consolidated its […]
Pinduoduo founder Huang Zheng resigns as the CEO
Pinduoduo, the leading social e-commerce platform in China with more than 600 million users, has been listed on NASDAQ (PDD) for nearly two years. And, the founder is stepping down as CEO.
Pinduoduo’s first strategic investment: household appliance retailer GOME
China’s leading social e-commerce platform Pinduoduo (NASDAQ: PDD) announced on 19 April 2020 it will subscribe to US$200 million in convertible bonds (“CBs”) issued by household appliance and electronics retailer GOME Retail Holdings Limited (“GOME”) (HKEX: 493.HK) as part of a strategic partnership to bring more value-for-money merchandise to its 585.2 million users.