China Internet Stats, Trends, Insights
CIW Course
7
Lessons
34
Videos
All
Skill Level
4:11h
Duration
English
Language
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Learning Path
An overview of China internet users
An overview of China’s digital landscape
Mini Program platforms overview
Top search engines
Emerging search channels
Search engine marketing
1. WeChat
2. Weibo
3. Douyin
Influential channels covered: Douban, Zhihu, Xiaohongshu, Baidu Tieba
Top e-commerce platforms
Grocery e-commerce platforms
Vertical e-commerce platforms
Online PR
Online advertising channels (search, social, video, newsfeed, etc.)
KOL (Key Opinion Leader)
Content networks
1. Online videos
2. Online games
3. Online music
What people are saying
“I was looking for a China digital overview course to expand my career horizon. A friend of mine suggested to learn from CIW online courses and it really worked for me.”
“A fantastic and very engaging course. All of the information offered was completely practical, relevant and presented in an easy, digestible, and interesting way.”
“This course was a breakthrough in my knowledge of the China market. The content is comprehensive and of great quality, engaging, and interactive.”
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