On average Chinese outbound travelers spent 17% less per day in a twelve-month period than the previous year – from RMB3,324 (US$508) to RMB2,849 (US$436) according to a survey from Hotels.com.
China’s consumer economy is expected to expand by about half by 2020
China’s consumer economy is expected to expand by about half, to $6.5 trillion by 2020 according to Boston Consulting Group.
China smartphone users: iPhone vs Android
25% of China smartphone users use the iOS operating system in 2016, a slight growth compared to the past year which was 21%.
Government tightening online advertising regulations in China
From September 1, the “Internet Ad Interim Measures,” issued by the State Administration for Industry and Commerce of China will come into effect.
Chinese total spend in outbound travel to exceed $255 billion
With the growing number of the middle class, China’s outbound travel spend will be near twice the amount of the U.S. ($134 billion), reaching $255.4 billion by 2025 according to a joint survey by Visa and Oxford Economics.
China mobile gaming users overview 2016
Paid games ratio of mobile role play games and chess games are higher than card and action games in China in 2016 according to TalkingData.
China online movie ticketing users to reach 249 million by 2018
In 2014, the online ticketing users of China movies market reached a high growth rate of 45.3% and drops to 31.2% in 2015; but, it will remain high growth rate of over 20% in 2016 according to the estimation of Analysys. The number of online ticketing users of China movies market will reach 249 million […]
China’s internet celebrity economy rising in 2016
China internet celebrities, often called Wang Hong, refer to those who become famous on the internet. They may catch people’s eyes because of certain events or behaviors and earn followers and fans on social platforms.
3 out of 5 satisfied Chinese consumers help brands with word-of-mouth advertising
Two out of three Chinese consumers (aged 18 to 64) would like to tell their family and friends about the good experience; and, 60% consumers said they would share the experience on social media according to a survey by Epsilon.
Chinese travelers to Thailand to exceed 10 million in 2016
The number of Chinese tourists to Thailand reached 4.9 million person-trips in the first half of 2016, accounting for almost 30% of total inbound travelers according to Tourism Authority of Thailand.
Apple and Xiaomi the most relevant brands in China
Apple and Xiaomi are found most relevant to the lives of China’s Gen-Y and Gen-Z consumers according to RTG Consulting Group.
China social app Momo net income increased by 804% in Q2 2016
Momo, one of the leading mobile social networking app in China, reported increased net revenues of 222% year over year to $99.0 million in Q2 2016 though its monthly active users were down to 74.8 million in June 2016 from 78.4 million in June 2015.
China outbound tourism market overview 2016
The number of China’s total outbound tourists has increased from 47.66 million in 2009 to 120 million in 2015; the growth rate was 12.1%. Southeast Asia, Japan, South Korea the most popular destinations for Chinese travelers in 2016.
Apple iPhone fell behind Huawei, Xiaomi in Q2 2016
In the second quarter of 2016, iOS continued to post year-over-year declines in urban China: 17.9% of smartphone sales in the period were iOS, a drop of 1.8 percentage points from 19.7% in the second quarter of 2015 according to Kantar.
China digital media usage 2016
Chinese consumers are spendgin more time on digital media in recent years with more smart devices coming into their lives.