China social media advertising and marketing market reached 6.38 billion yuan, an increase of 17.7% QoQ.
China online and convenience stores enjoying strong momentum
Online and convenience stores in China are enjoying strong momentum while supermarket growth continuously slowed and hypermarket sales even declined according to Kantar Worldpanel.
Baidu version of Google AMP
Baidu launched Mobile Instant Page (“MIP”) in August 2016, a similar technology to Google’s AMP.
China mobile app market insights for Q3 2016
The number of monthly active users (“MAU”) of China’s mobile internet market has reached 1 billion as of September 2016 according to QuestMobile, among which Android and iOS exceeded 700 and 280 million respectively.
China online shopping platforms market share Q3 2016
Total transaction value of China online shopping market reached 1.15 trillion yuan (US$166.85 billion) in Q3 2016, up 23.6% YoY or 2.6% QoQ, according to data from iResearch.
Top categories on China Singles Day promotion 2016: apparel, food
Tmall GMV on Singles Day (Double 11) in 2016 reached 120.7 billion yuan (US$17.79 bn) with an increase of 32% YoY, covering 235 countries; mobile accounted for 81.87%. Find out the top selling product categories.
Social, mobile the key driving forces of Chinese post-90s
VIVO and OPPO are top choices among high school/university post-90s in China as they are affordable with strong camera and multimedia functions.
Weibo MAUs grew 34% YoY to 297 million in Sep 2016
Weibo’s Monthly active users (“MAUs”) grew 34% year over year to 297 million in September 2016, 89% of which were mobile users.
93.3% of urban Chinese families bought imported FMCG goods
93.3% of urban Chinese families have bought or received imported FMCG goods in the 12 months ending June, 2016 according to Kantar.
Alibaba’s top shoppers spend an average of $45,000 a year online
APASs, or Alibaba Passport, is a membership program in which members are assigned personal account managers and organizing special events like wine tastings and automobile test drives.
China online retail reached US$570 bn in Oct 2016
China’s total retail sales of consumer goods reached 3,111.9 billion yuan (US$451 billion) in October 2016, up by 10.0% year-on-year (nominal growth rate). The real growth rate was 8.8%.
China is a relatively “brand content friendly” market
30% of Chinese respondents of Kantar TNS’ Connected Life research felt swamped (or even suffocated) by online advertisement.
Top travel apps in China in Sep 2016
Qunar was ranked the top generic travel booking app by coverage in September 2016 according to data from TalkingData, followed by Ctrip and LY.com apps.
Every 60 seconds on China social media
Kantar Media CIC released the “Every 60 Seconds in China” infographic in Shanghai last week to provide an overall understanding of the massive volume of China social media activities.
Social platforms most popular among the younger China mobile users
81.5% of respondents in a Tencent’s survey said their daily time spent on mobile phones or tablets is over one hour. Almost half (46.6%) would spend at least 3 hours on mobile devices.