Monthly unique devices of mobile banking reached 326 million units in China, an increase of 10.9% year-on-year. China Construction Bank led this market with 74 million units monthly unique devices. Roughly 80% of users only installed one comprehensive financial management app.
Ctrip and Qunar saw 1.69 million overlapping users during holiday
Monthly unique devices of online travel platforms dropped to 199 million last December, which reached as high as 216 million last October. Most users who are used to install one app only chose to compare information and prices on different apps during peak travel season. Market penetration of online travel platforms was 14.7% with 199 […]
Top online video apps in Dec 2018
Online penetration in video entertainment grew by 4.2% to 71.3% in December. On average, 205.6 million users watched videos online daily. Tencent Video, iQiyi, and Youku were the top three players in this market.
China’s short video apps penetration up 76.7%
The short video has penetrated into 62.2% of Chinese internet users with an average DAUs of 313.2 million as of December 2018. Tik Tok retained its top position, followed by Kuaishou. Market penetration of short video kept growing momentum in the past year and reached 62.2%, an increase of 76.7% year-on-year. The average DAUs was […]
Top travel mobile apps in China in 2018
Online penetration in tourism reached 30.2% in December, a slight increase from 27% a year ago. Ctrip ranked top with a penetration of 15.8%, followed by Qunar (11.3%) and Fliggy (4.3%). Market penetration of online travel was 30.2% in December, an increase of 10.6% year-on-year. Its average DAU was 21.899 million, showing a slight decline […]
Top social media mobile apps in China in 2018
Social networking has been in part of life for 87.2% of internet users in China with WeChat being the most widely used one. Market penetration of social networking reached 87.2% in December 2018. During the same period, its daily active users (DAUs) totaled 731.5 million. 85.7% of internet users used WeChat, the most widely used […]
Toutiao and Tencent News accounted for over 70% of China mobile news apps market
Toutiao and Tencent News led the news information market with a combined market share of over 70%. NetEase News and iFeng News were the fastest-growing ones. Market penetration of news information was 55.5% in December, a 9.7% increase year-on-year. The average DAUs was 290.1 million for this market. Tencent News took the lead with a […]
Tencent apps had over 45% China mobile users’ attention share in 2018; ByteDance rising quickly
Chinese mobile internet users consumed an average of 3.17 billion hours a day on mobile apps. Time spent on Tencent affiliated apps were less in 2018 while video live streaming captured more and more leisure time. There were 1.13 billion unique mobile devices, and Chinese mobile internet users consumed an average of 3.17 billion hours […]
Paid knowledge market in China grew by 77% to 21% penetration in 2018
“Paid knowledge” market is a rising segment in China in the past few years. More China internet users are used to pay for information and knowledge. The market penetration of paid knowledge reached 21.1% in 2018, up by 77.3% year-on-year. Its average DAU was 16.72 million, from 14.9 million in July. Himalaya FM (14%), Zhihu […]
Top comprehensive e-commerce apps in 2018
Market penetration of comprehensive e-commerce mobile apps in China increased steadily to 67.3% in December 2018. Mobile Taobao led this market with a penetration of 53.1%, followed by Pinduoduo (29.3%) and JD (24.2%). Market penetration of comprehensive e-commerce reached 67.3%, an increase of 11.1% year-on-year. Its average DAU was 240 million in December, a net […]
Top mobile payment apps in China in 2018
Market penetration of payment and settlement applications in China reached the highest point in December 2018 with an average DAUs of 157.9 million. Alipay is the distant leader with a penetration of 55.2%. Market penetration of payment and settlement apps reached 61.3% in December 2018, with an increase of 16.3% year-on-year. Its average DAU increased […]
China’s top live streaming mobile apps in 2018
The live streaming was cooling down in China as the market penetration of mobile apps sliding to 18.7%. Momo, Douyu, and Huya held the lead and together accounted for over 85% of the total average DAUs in December 2018. Market penetration of live streaming is still very low as compared with other entertainment apps. It […]
Internet users and market overview: China vs. the U.S.
The compound annual growth rate for the number of internet users in China for the decade grew at 8.9%, faster than the average growth level of GDP, comparing to 2.6% in the US. The penetration of the internet increased from 28.9% in 2009 to 58.5% in 2018. Assuming the internet penetration could reach as high as […]
Tencent testing a new social shopping feature on WeChat
During the night of May 11, WeChat “quietly” made a major update to the “Goodies Circle”, which was praised by the industry as the “shopping version of Moments”. Within the “Search” entrance of Wechat appeared a new first-tier entrance of “Goodies Circle”. In addition, a new function of “New Circle & Group” has been added […]
China’s digital reading market saw 463 million monthly unique devices in 2018
Digital reading has grown by 26% year-on-year to a market with over 460 million monthly unique devices as of December 2018. The two most popular ebook readers iReader and QQ Reader each have advantages in certain areas. With 463 million monthly unique devices, digital reading has steadily grown to be a big market in China. […]