In Q2, China online travel OTA market share was quite stable with Ctrip, Elong and 17u staying as the top three players. Ctrip topped with 48% share, followed by Elong with 9.1%, 17u with 6.5%. Ctrip, 17u, 118114, Mangocity had advantages in air tickets booking market; Ctrip, Elong, 17u, 118114 occupied large percent of hotel […]
China Online Third Party Payment Transaction Exceeded 1.1 Trillion
According to iResearch, in Q2 2013, China online third party payment transaction hit 1,121.65 billion yuan (USD 181.83 billion), with a 10.2% QoQ growth. However, YoY increase kept going down, with only 28% in Q2 2013. Online shopping, air tickets booking and game segment markets were saturated, online payment was steadily growing. As mobile online […]
China Search Engine Market Reached 9.28 Billion Yuan in Q2 2013
China search engine Marketreached 9.28 billion yuan(1.5 billion USD) in Q2 2013, with a QoQ growth of 25.1% and a year-on-year growth of 35.3%, according to statistics released by iResearch. China search engine market growth in Q2 was driven by three factors. First, due to seasonal factor, after the Chinese Spring Festival, search traffic was […]
10 Charts to Tell You About China Online Shopping Market in Q2 2013
iResearch recently released its China Internet Data Report in Q2 2013, giving us a glimpse of China internet performance in Q2. Online Markets and Online Advertising As you can tell from the chart above, Mobile won over PC devices on internet segment markets growth, such as shopping, searching, marketing(searching excluded) and game. Online shopping and […]
China Mobile Banking Update for Q2 2013
According to Enfodesk, China mobile banking total amount of transaction reached 2.22 trillion yuan(359.9 billion USD) in Q2 2013, with a QoQ increase of 56.2%. In 2012, major China banks had all covered mobile banking service. And in 2013, the competition between banks was pretty fierce, they all had put efforts on marketing and new […]
Youku Dominates Mobile Video Market in June 2013
iResearch data showed that Youku dominated mobile video market with 14.12 million daily Unique Visitor(UV) in June 2013, more than the sum of iQiyi and PPS.
China Online Ad Market Reached 23 Billion Yuan in Q2 2013
China online ad market in Q2, from iResearch data, reached 23.26 billion yuan (USD 3.8 billion), growing 17.4% compared to Q1 and YoY growth of 27.4%. China online ad market is entering to a steady growth stage. In Q2, search, video, news and navigation monthly usage increased. NetEase, Taobao and eTao had more than 10% […]
China’s Low-frequency Shoppers Contribute Significantly to Revenue
Kantar Worldpanel, in partnership with Bain & Company, has recently released China Shopper Report this year, presenting a second look on what shoppers really do rather than what they say they do. The 2013 analysis is a continue of 2012 research, which confirms and refines the previous findings. Their findings are crucial to marketers who […]
Over Half of Activated Android Devices Installed Wandoujia App Store
Wandoujia, like iTunes for Android, is China’s leading Android app store with over 170 million users. It was first launched in 2010, and its international version, SnapPea, was launched in June 2012.
China SME B2B Market Close to 5 Billion Yuan
China SME B2B total revenue is 4.96 billion CNY in Q2 2013, which has a year-on-year growth of 19.2% and QoQ increase of 7.4% according to data from iResearch. Compared to Q1, the year-on-year growth in Q2 slowed down, but QoQ growth goes up a little. Due to international market sluggish, China SME B2B growth […]
Sohu Revenue in Q2 2013 Up 33%
Sohu just released its Q2 financial report on July 29, 2013. The total revenue in Q2 is USD 339 million, 10% higher than Q1 with year-on-year increase of 33%. Net income is 22 million USD in Q2, 6% lower than Q1 with a 100% year-on-year increase. Sohu operating income is 64 million USD in Q2, […]
Alibaba Released Weibo for Taobao with Sina
Alibaba announced Weibo for Taobao on Aug 1 2013, merely three months after investing 586 million in Sina Weibo, which was announced on April 29, 2013. The collaboration has two major benefits. Users can bundle their Sina Weibo and Taobao account together, saving them time to register and log in. Taobao sellers coud upload more […]
Baidu to Increase Cost for Unverified Account
Baidu is about to increase cost for unverified PPC accounts beginning from Aug 1, 2013. For unverified business accounts, promotion cost will increase from additional 10% to 20%. For unverified personal accounts, promotion cost will increase from additional 10% to 20%, no matter whether the account is authenticated or not. For verified accounts who have […]
Chinese Tourists Getting Less Satisfied
On July 11th, China Tourism Research Institute released the survey results on the satisfaction of Chinese tourists in Q2 2013. The results show that index on the satisfaction of Chinese tourists is 74.49, which indicates downward trend this year. Tourists are generally unsatisfied with travel service. Inbound tourists’ satisfaction keeps dropping, and complaint rate goes up, […]
Case Study: Coca Cola’s Weibo Marketing
Coca Cola has been cooperating with Sina Weibo to promote its customized bottles using Weibo Wallet. It costs about 20 yuan a bottle. So, how was the online sales?