During the five-day “May Day” holiday in 2022, China saw 160 million domestic person-trips, a year-on-year decrease of 30.2%, and recovered to 66.8% in the same period before the epidemic according to the Ministry of Culture and Tourism.
China smart device market overview 2022
Smart Home is the largest smart device segment in China with over 185 million monthly active users, followed by Wearable, Smart Automobile, Smart Accessories, and Smart Health. Huawei Sports is the top smart device app with over 69.07 million MAU, followed by Xiaomi’s Mijia app (86 million MAU). Huawei has the largest smart device share […]
Mobile reach in 2022: Tencent, Alibaba, Baidu, ByteDance, Kuaishou
Tencent has the highest reach of internet users in China in 2021 (95%) with 442 mobile apps, followed by Alibaba (88%), Baidu (81%), and ByteDance (73%), according to data from QuestMobile.
China online video, short video market overview 2022
China online video market reached 975 million MAU in 2021 Short video market saw 934 million users Douyin vs. Kuaishou With China’s online video platforms’ increasing production of original high-quality content and expansion of user preferences, the traffic has risen steadily, and the total number of online video users reached 974.71 million in 2021. The […]
China’s digital currency eCNY reached 261 million digital wallets
As of December 31, 2021, there had been more than 8.0851 million eCNY (China’s Central Bank Digital Currency or CBDC) pilot scenarios, reaching 261 million personal digital wallets and a total transaction of 87.565 billion yuan (US$13.78 billion), according to Zou Lan, director of the financial market department of the People’s Bank of China at […]
China grocery e-commerce market to more than double by 2023
China’s grocery consumption retail market is estimated to reach 5469.7 billion yuan in 2021 and exceed 6817.3 billion yuan by 2025. Grocery Consumption by Categories Grocery retail market Online contributed to 14.6% of the total grocery retail market in China in 2020 from 8.8% in 2019. China grocery e-commerce market is estimated to exceed 1.2 […]
China senior internet users overview 2022
China senior internet users, who are above 50 years old, reached a record number of 275 million as of January 2022, according to data from QuestMobile. The seniors in China spend an average of 5.7 hours per day on the internet, down from 6.2 hours a year ago. Mobile phones, TV, and Desktop computers are […]
Top 10 Advertisers in China in 2021
Taobao, JD, and Pinduoduo are the top 3 advertisers by total ad spend in 2021 among all Chinese internet companies. Taobao’s total ad spend exceeded 10 billion yuan (US$1.68 bn) in 2021, followed by JD (9.5 billion yuan or US$1.50 billion), according to data from QuestMobile.
China online advertising market insights 2022
In 2022, 42.9% of advertisers in China expect to increase spending in digital marketing, 25 percentage points more than advertisers expect to reduce spending, according to CTR. China advertising market vs online ad market Advertisers of large enterprises with a budget of 500 million yuan or more are more confident in digital marketing spending. In […]
Smartphone shipment in China up 1.1% in 2021; Apple has 15.3% share
In 2021, the total shipments of mobile phones in China’s domestic market totaled 351 million, a year-on-year increase of 13.9%, according to China Academy of Information and Communications Technology (CAICT).
China’s tech unicorns overview 2022
The total number of Unicorn enterprises from China is 219 as of December 2021, an increase of 12 or 5.9% over the end of 2020. Beijing and Shanghai account for almost 60% of total technology unicorns in China. About 94% are concentrated in five regions; more than 60% of these enterprises are in five industries. […]
Chinese public-listed internet companies: U.S. vs. HK
Hong Kong lists almost 26% of Chinese public internet companies while the United States lists 43.2% and mainland China 31%. Nearly one-third of these companies are headquartered in Beijing. The number of Chinese Internet companies listed in Shanghai and Shenzhen, Hong Kong and the United States in 2021 were 48, 40 and 67 respectively. As […]
Metaverse trends in China 2022
Computing power, AI, network communication, and blockchain, as the indispensable infrastructure of the metaverse, play a vital role in the later stage development of the metaverse. IDC estimates that in 2022, participants in the development of metaverse infrastructure, mainly operators, infrastructure hardware companies, and top Internet companies, will lead the effort. The pace of relevant […]
Chinese e-scooter maker NIU sales volume up 52% in 2021
Niu Technologies (“Niu”) revenues were RMB 986.1 million in Q4 2021, an increase of 46.7% year over year, according to its financial results.
American coffee brand “Blue Bottle Coffee” opened its first store in China
On February 25th, the American coffee brand “Blue Bottle Coffee” opened its first store in mainland China. On the opening day, fans lined up to buy; large number of customers waited outside the store and lined up for hundreds of meters. Even many scalpers were eyeing the business of reselling the coffee. That morning, the […]