As Jack Ma, founder of Alibaba, announced the strategy of “cloud app”, the two global giants in e-commerce – Alibaba and Amazon confronted with each other in cloud service. In Beijing office, AWS (Amazon Web Service) China was fighting for their goal in the first quarter of 2014: the first batch of Chinese clients will […]
Promising Mobile Search Worries Baidu No More
Baidu recently released its Q4 financial report, which showed its thriving mobile market development. Baidu mobile search was growing steadily, it’s very unlikely that mobile search would threaten web search. Therefore, Baidu’s search concentrated business model would be sustainable. But Baidu’s solely profit pattern remained unsolved.
It’s Official: Jingdong Teams Up with Tencent
On the morning of March 10, 2014, Tencent and Jingdong (JD.com) together announced that they just reached strategic alliance. Jingdong is going to buy 100% equity, logistics personnel and asset of Tencent’s B2C platform QQ wanggou (wanggou.com) and C2C platform PaiPai (paipai.com), besides, a few stake in Yixun (yixun.com) and the right to buy the […]
WeChat Tests POS Payment, Ambitiously Boosts O2O Services
Could Wechat avoid Unionpay to test its POS payment? The answer is yes. Many reliable sources indicated that Wechat POS payment will launch on 22 in March, 2014.
Comparison Analysis of JD and Amazon Financial Performance
How Amazon Achieved Profitability Guotai Junan Securities did a profit analysis for Amazon, it found out that if other operating revenue was excluded, the gross margin would drop by 3 to 4 percentage points. Amazon’s net profit margin was around 3% before 2011, which indicated that if other operating revenue excluded, the company’s net profit […]
Answered: Your Most Burning Questions About China Mass Affluent
Sun Yat-sen University together with CreditEase started a research project-Guangdong Financial Environment Research-in August 2013, which focused on mass affluent finance management in Guangdong province and rural area financial development. One Thirds of Mass Affluent Were From Private Enterprises Statistics revealed that Chinese mass affluent grew larger in recent two years. In 2010, mass affluent […]
GlobalWebIndex: China Had The Highest Mobile Internet Penetration
GlobalWebIndex data showed that 65% of netizen worldwide accessed internet via mobile phone, while the percentage was even higher in specific country-China had 83% mobile internet penetration with approximately 383 million netizens.
What To Expect From Linkedin China Localization
Linkedin launched its beta Chinese website on 25th February in 2014, naming its Chinese site “Ling Ying”. President of Linkedin China, Derek Shen led a crew of 6 and showed up on Shen’s Sina Weibo. Derek Shen had posted recruiting notice on Linkedin China enterprise Weibo, as well as his profile page on Linkedin.
How Brands Utilized Chinese Spring Festival Gala on Sina Weibo
Chinese Spring Festival Gala usually had the highest TV ratings in the world, according to CCTV, its TV ratings in 2014 reached 30.94%. While in the US, Super Bowl also had pretty high TV ratings therefore Chinese called it “American Spring Festival Gala”. 2014 Super Bowl hit a new record of 111.5 million viewers.
The Story of the Rise of Tencent Empire
QQ, one of the most successful and essential product of Tencent, has an adorable penguin to be its logo. “Penguin” Empire, 15 years of after its birth, attracted 800 million users globally. Another top-rated “Penguin” Empire product, Wechat, soon accumulated 300 million users in a little more than two years. Wechat gives Tencent more dominance […]
Tencent Cloud Users Hit 300 Million
Tencent Cloud version 2.0 press release was held on January 9, 2014 at Beijing. Ji Shunyou, Tencent Cloud vice president, showed the new features of Tencent Cloud 2.0 on the scene. Ji Shunyun announced that Tencent cloud users reached 300 million, becoming the top priority of most Chinese internet users for cloud storage. This press […]
China’s Top Social Media Apps in 2013
Enfodesk just published China social media app active users ranking in December 2013, Qzone ranked the top with 211.03 million active users. Followed by Baidu Tieba, with 61.16 million active users. Renren ranked the third with 35.59 million in December 2013.
How Wechat Users Search For Official Accounts
Wechat social marketing value had risen quickly since the launch of Wechat 5.0, an increasing number of enterprises laid emphasis on Wechat marketing. Quite a lot of third-party developers transferred their focus from Weibo to Wechat platform, catering to the growing demands of Wechat official account management.
16 Charts to Demystify China’s B2C Market
Enfodesk published its 2013 Q3 China B2C Market Report recently, China B2C market reached 162.4 billion yuan (USD 26.52 billion) with 50% YoY increase.
10 Case Studies for Wechat Marketing
Wechat monthly active users reached 270 million in November, with over 600 million registered users. Since the launch of Wechat 5.0 and a series of open API policies made it the new marketing favorite of many enterprises. Let’s take a look at Wechat successful marketing cases.