The number of monthly active users (“MAU”) on Momo was 78.1 million in March 2015, an increase of 83% YoY according to its press release.
China Online Travel Market Exceeded US$15 Bln in Q1 2015
The total transactions of China online travel market reached 94.76 billion yuan (USD 15.28 billion) in Q1 2015, an increase of 51.3% YoY or 9.4% QoQ.
China B2B E-commerce Market in Q1 2015
China B2B e-commerce market reached RMB 5.48 billion (USD 883 million) in Q1 2015, an decrease of 1.6% QoQ according to Analysis International.
Mobile: Almost 1/3 of Online Video Ad Revenue in China in Q1 2015
China online video market reached RMB 6.81 billion (US$1.1 billion) in Q1 2015, a decrease of 7.5% QoQ and an increase of 74.7% YoY. In 2014, total transaction value of China online video market was RMB23.97 billion(US$3.88 billion) with an increase of 76.4% from the same period of last year. Advertising is still the main […]
China’s Mobile OS Market Snapshot in Q1 2015
About 2/3 Apple users upgraded to iOS8 in Q1 2015 according to Tencent’s data covering 1.7 billion devices.
Chinese Spending Accounted for 40% of Total Foreigners’ in Japan in Q1 2015
The total spending of foreigners visiting Japan in Q1 2015 reached 706.6 billion yen, an increase of 64.4% YoY according to Japan’s “Chinese Herald”. Chinese travelers’ total spending accounted almost 40% of total.
Baidu Mall, E-Commerce Platform Integrating Offline
Baidu Mall, a new e-commerce platform integrating Baidu’s online and offline resources, is launching soon.
China Outbound Travelers Spent Close to $500B Overseas in 2014
According to China Confidential, a research institute of Financial Times, the total expenditure of China outbound travelers reached RMB140 billion (US$498 billion) in 2014. In other words, today’s Chinese outbound tourists’ spending is more than the total household consumption expenditure in some countries, such as Indonesia ($436 billion) and Turkey ($442 billion).
China 4G Mobile Users Reached 160 Million in Q1 2015
As of the end of March this year, the total number of China’s mobile phone users reached 1.29 billion, an increase of 3.6%, including 160 million 4G user in the first quarter of 2015.
Huawei Won Smartphone War in China in March 2015
The top three smartphone vendors in March 2015 are Huawei (13.57%), Apple (12.37%) and Samsung (10.15%) according to GfK research.
Opportunities & Challenges in China Programmatic Buying Market
2014 is a booming year for programmatic buying in China advertising market. Further, programmatic buying is rebuilding digital advertising market as well as influencing China advertisers. With mobile internet’s rapid development, there are also some challenges for mobile advertising.
Baidu Duwear: A Smart Watch OS
Baidu launched a smart watch OS based on Android called Duwear, providing UI, interactivity and various applications.
China, the Largest Outbound Tourism Market in 3 Consecutive years
Since 2012, China had been the largest outbound tourism market in the world. In 2014, the total number of outbound travelers increased from 98 million to 109 million. And the China travelers’ consumption increased by 17% in former 3 quarters in 2014.
China Internet User Insights in Tier-2 & 3 Cities
Tencent conducted a survey which compared China tier-1 cities with tier-2 & 3 cities in online reservation service, taxi service, online travel, online education, online entertainment service, internet finance as well as online medical service in 2014. The survey indicates the differences between different consumer habits in tier-1 and tier-2 & 3 cities in China […]
China Mobile App Advertising Market in 2014
In 2014, the total transaction value of China mobile advertising market (mobile search, app ad and mobile video ad involved) was RMB29.69 billion (US$4.84 billion) according to data of iResearch.