Recently, according to the news leaked on the internet, Weibo will integrate the original payment interface to launch “unified checkout counter”.
WeChat Official Accounts Development in 2014
39% respondents surveyed by GlobalWebIndex used WeChat in August, making WeChat the most popular messaging app in APAC in the third quarter of 2014. Since 2013, WeChat official account was devoted to exploring more social functions for WeChat users, advertisers and so on. Till now, WeChat official account had made four big steps in 2014 […]
360 Launched Free Call App, Realized “One-Party Online”
Qihoo 360 launched free call app on 23 Dec 2014 according to latest news on dianhua.360.com, which is developed by 360 Safe Contact team. This free call app is another choice for users in addition to Yixin’s free call offer, WeChat free call apps and so on.
China Social Video Users to Reach 191M in 2014
China social video market evolved from three areas: traditional online chat room, online video community and instant messenger on webpage. With rapid development of China mobile internet, mobile social video companies are springing up nowadays in China.
74% Chinese Rural Residents Willing to Travel in 2014
70% rural residents in China would like to go traveling and Beijing is the first choice for them according to China Tourism Industry Report in 2014 released by China Tourism Academy.
Tencent Myapp App Store Had Highest Growth in China App Distribution Market
Tencent Myapp app store had daily distribution volume of 110 million, covering more than 90% China mobile gaming users according to Tencent’s vice president, Wang Bo.
China Top Ad Sellers Exceed 10% Market Share Worldwide
eMarketer estimates that the net ad revenue of Baidu and Alibaba will account for 4.68% and 4.66% share of the worldwide digital ad market in 2014, ranking the third and fourth largest market share among the companies involved in eMarketer’s latest research.
Qunar Launched Sub-brand “Qua”, Marching into International Market
On 12 Dec 2014, Qunar launched its overseas sub-brand: Qua; and this English website domain is qua.com which provides international air-tickets booking service for English users.
China Online Retail Market Grows 3 Times Faster Than Retail Market
China, as the biggest digital market in the world, its online retail market keeps growth with an increase of 25% YoY, estimated by Bain & Company. And, the growth rate of China online B2C retail market is 3 times higher than overall China retail market. By 2018, half of the revenue of China online retail market […]
China Top 10 Food & Beverage Brands by Online Ad Spend in Oct 2014
In October 2014, total online advertising spend of food and beverage brands exceeded RMB270 million (US$43.98 million) in China.
China iOS Game Players Spend 3 Times More Than Android Ones
In the first half of 2014, China gaming market users exceeded 400 million with an increase of 9.5% year on year. The total sales value of China gaming market was RMB49.62 billion (US$8.07 billion) with an increase of 46.4% YoY according to CPC & CNG. ZDC‘s latest data also shows on average an iOS game player spend […]
China Navigation Websites Study
Navigation websites are similar to directory websites, listing websites by categories and making it easier for users to find what they need. It’s set as homepage or entry page to internet access by many internet users in China. Let’s take a look at some insights of navigation websites in China.
China Education Mobile Apps Exceeded 70,000 in Nov 2014
As of November 2014, the number of education apps was over 70,000, representing 10% of total apps in China. Education app ranked the second in Apple App Store, following the game apps.
China Advertising Spend Overview in Oct 2014
In October 2014, China overall advertising market had an increase of 2.5% from the same period of prior year; and, ads spend on traditional media had a decrease of 4.4% YoY according to data of CTR.
Top 10 China Consumer Electronics Brands by Online Ad Spend in Oct 2014
In Oct 2014, total online advertising spend of consumer electronic brands exceeded RMB93.06 million (US$15.19 million) in China.