In August, among China’s booming industries, advertisers in transportation vertical spent RMB683.41 million (US$111.34 million) in online advertising, ranking first, followed by real estate and food & beverage according to data from iResearch.
Web portal, online video platforms, and automobile website are the top three ad placement channels for booming industries in China in August 2014. The advertising spend on web portal exceeded RMB1,209.61 million (US$197.07 million), accounting for 39.4% of the total spend, followed by online video (17.9%) and automobile website (10.3%).
