Short-term trips from China have grown from 234,000 in 2003-2004 period to 769,000 in 2013-2014, making a record number of visits to Australia according to the Australian Bureau of Statistics.
China is now the second most popular source country for visitors to Australia, following New Zealand with 1.2 million trips from across the Tasman in the last financial year.
The most frequently cited reason for journey was for a holiday, making up nearly half of all journeys, and the median amount of time people spent in Australia was 11 days.
Said Assistant Director of Demography, Neil Scott.
Chinese outbound travelers reached 97.3 million in 2013 and are estimated to break 100 million in 2014. China Tourism Academy estimates total revenue generated from China’s travel industry is going to reach RMB 3.3 trillion (USD 530 billion) this year with 3.76 billion person trips.