During 2014 Spring Festival,over 100 million payments were made via mobile Alipay, accounted for 52% of overall payments by Alipay in this period, according to the data from Alipay Wallet (the mobile client of Alipay).
It was also revealed that the real-name user of Alipay approached 300 million by the end of 2013. These users made 12.5 billion payments in the past year. More than 100 million of the users turned to mobile for most of payments, and finished over 2.78 billion payments totaling over 900 billion yuan (USD 147.5 billion).
Alipay Wallet data showed during the 7-day holiday of Spring Festival that:
- More than 11.34 million people paid cellphone bill through Alipay Wallet, six times of the number last year.
- 2.20 million users repaid 7.1 billion yuan (USD 1.16 billion) for their credit card bills, about tenfold of which in 2013.
- More than 1.5 million people paid the cab fare via Alipay; the number was over 300,000 in the 7th day, reaching the climax.
- Millions of users handed out red envelopes via Alipay Wallet, up to 200 million yuan (USD 32.77 million); the amount exceeded 55 million yuan (USD 9 million) just in one day-the New Year’s Eve.
Furthermore, the user scale of Yu’E Bao(a fund management product released by Alibaba in June, 2013) hit 61 million by Feb 6 in 2014, driven by the granting of year-end bonus. The number increased by 12 million from Jan 15 in 2014, among whom over 60% made first money transfer by mobile.
The number of purchasing train tickets via Alipay was over 30 million person-time, while 10 million paid by mobile Alipay during the Spring Festival period in 2014.