According to Enfodesk, China mobile bank transaction in Q3 2013 reached 3.7 trillion yuan (USD 604 billion), with a 35.9% QoQ increase.
In Q3, CCB (China Construction Bank) and ICBC (Industrial and Commercial Bank of China) together occupied almost 50% of mobile bank market, however, their market share dropped a little. CMBC (China Minsheng Banking Corp, Ltd.) rose to the third with 10.87%. ABC (Agricultural Bank of China), Bankcomm (Bank of Communications) and CMB (China Merchants Bank) ranked the fourth, fifth and sixth.
CMBC focused on developing mobile bank business, and it opened Sina Weibo enterprise account and first launched financial service platform for micro and small customers. Although its mobile app was not launched till July 2012, its transaction kept growing due to micro and small customers.
Inspired by CMB, banks all improved their service on Wechat platform in Q3. The goal of Wechat banks at present was to increase user loyalty, by sending out coupons and offer other services.