In 2023, China's digital content sectors, encompassing online video, live streaming, music, and literature, showcased remarkable growth and innovation.
The online video user base expanded to 1.067 billion, with substantial improvements in content variety, especially in micro and short dramas, supported by government guidelines and quality initiatives.
Live streaming also saw a significant increase in users, reaching 816 million, with diverse content areas including e-commerce and gaming, reflecting enhanced regulatory standards and user experience optimization.
The online music sector experienced a notable rise in paid subscriptions and revenue, reaching 715 million users, thanks to strengthened copyright protection and industry collaboration.
Meanwhile, the online literature user base grew to 520 million, buoyed by international expansion and the integration of AI technologies to boost creative efficiency. Across these sectors, China's focus on quality, regulation...
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