According to Localytics report on iPhone 5S and iPhone 5C. Within 72 hours of launch, more than 91% Chinese apple fans purchased iPhone 5S. One explanation is that iPhone 5S has the gold color version, iPhone 5C doesn’t.
Besides, it also found out that the United Kingdom had the closest purchasing percentage. iPhone 5S vs iPhone 5C nearly reached 3 to 1. It seemed that British consumers were more sensitive to the price.