iResearch made a comparison of Chinese major three B2C platforms, which are Tmall, Jingdong and Suning.
Tmall fully opens its B2C platform, without selling its own products. However, Jingdong and Suning offer warehouse and logistics service, which would help increase enterprise loyalty. In the aspect of payment, Alipay is the most popular payment method with large quantity of users. At present, Tmall, Jingdong and Suning all have their own advantages.