Wechat monthly users surpassed Sina Weibo in Aug 2012, reached 82.9 million. It became the top social app in China. Weixin monthly users reached 158 million in May, 2013.
In the past 10 months, the growth of Weixin users rate was the top of all social apps, reached 90%. The user growth rates of other major social apps, such as Sina Weibo, Qzone and Renren were all below 50%. Except for MoMo’s growth rate kept above 50%. But the number of MoMo’s users was only about 15 million.
In the past 10 months, effective time spent on Weixin changed significantly, having reached 440 million hours monthly in May 2013, 2.5 times more than that of in Oct, 2012. Followed by Sina Weibo, effective time spent was about 130 million hours a month. While other social app effective time that user spent were all below 100 million hours a month.
