China's vaping firm RELX's share price more than doubled in its trading debut last week. But how big is the e-cigarette market?
There were 1 billion combustible tobacco users worldwide in 2019, of which 85.5% were cigarette users. In 2019, the global sales of combustible tobacco and low-toxic cigarette alternative products were US$850.7 billion and are expected to reach US$1.0172 trillion in 2023, according to China Insights Consultancy.
In this large market, cigarette substitutes are rapidly penetrating. In 2019, the sales of cigarette substitutes accounted for about 7.4%, of which e-cigarettes accounted for 55.8%.
According to the CIC report, global e-cigarette sales in 2019 were US$35.2 billion and are expected to reach US$82 billion in 2023, with a compound annual growth rate of 23.5%. Because of low toxicity, more fashionable, better taste, and other factors, cigarette substitutes will grow faster than combustible tobacco.
There are two major categories of e-ci...
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