This is the first part of a three-part series on e-commerce companies' exploration and collaboration with the manufacturing industry. You can download the full eBook here.
E-commerce factory is the collaboration of the manufacturing industry and the internet. Under the circumstances of retail sector being depressed while the traffic of e-commerce reaching the peak, the e-commerce platforms start to expand to the upstream of the industrial chain.
Through the education by the e-commerce platforms, the business model of direct linkage with the factory and skipping the intermediate links is obtaining broad acceptance, as the model is benefiting the consumer, even become the alternate expression of "cost-effective".
However, the gap between the e-commerce platforms and the manufacturing factories emerges as well.
The problem of e-commerce’s factory remodeling efforts
When it comes to e-commerce factories, one has to mention Netease Yanxuan. In 2016, Netease Yanxuan was born, know...
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