Following the adoption and popularity of mobile payment, China supermarkets are growingly more intelligent with technologies such as face recognition, IA, AR, O2O, etc. WeChat recently shared a vision of its technology integrations with supermarkets in the future.
Face recognition for custom recommendations and promotions
(Credit: WeChat Moments)
Supermarket customers' face will become a "Membership Card". By scanning the face, customers will get exclusive commodity recommendations. If they have specific products in mind already, they can also see where the products are without physically going through all store shelves.
Product Comparisons
(Credit: WeChat Moments)
If a customer has no idea which one to choose facing different brands of the same kind, the screen placed around the shelf is there to help. It will show the best-selling ranking, comments made by previous customers, and their selling points, etc.
Surprising red envelops rain
There will be red envelops ...
Already subscribed? Sign in.
Don't Miss Out.
Invest with as little as one bottle of water per week.
Join other top analysts and business executives and navigate the unique market with China Internet Watch.
Cancel at any time