China's cross-border import retail e-commerce market grew by 36% to US$16.86 billion in Q4 2018. Tmall Global and NetEase Kaola together account for 56.2% of China's cross-border import retail B2C market.
China's General Administration of Customs reported that the import and export cleared by customs' cross-border retail e-commerce platform totaled 134.7 billion (US$19.82bn) in value in 2018, an increase of 50%. Among that, exports went up by 67% to 56.12 billion yuan and imports increased by 39.8% to 78.58 billion yuan.
Rising cross-border import retail e-commerce market
China's cross-border import retail e-commerce grew to be a 114.56 billion yuan (US$16.86bn) market in Q4 2018, a 36% increase over last quarter, according to the report from Analysys. This market consists of four sectors, namely, independent cross-border import retail e-commerce, cross-border import retail e-commerce sub-platform, overseas e-commerce platforms selling to China, and non-corporate e-commerce ...
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