WeChat (86%), QQ (70.1%), and Weibo (35.8%) were the top three mobile social networking apps by penetration rates in China. Both WeChat and QQ saw a negative growth in penetration in June 2018 while Weibo performed well with penetration growth of 2.2%.
In June 2018, the average DAU of WeChat reached 612 million, an increase of 20.5 million from last quarter while both QQ and Weibo saw a slight decline.
WeChat saw 930 million MAU in June 2018. Moreover, there are over 20 million WeChat Official Accounts with around 3.5 million active accounts and 800 million active followers. WeChat Mini-Programs kept high rises with around 1 million Mini-Programs as of June 2018.
You can find details of top mobile apps in e-commerce & shopping, lifestyle, social networking, travel & transportation, and mobile videos (including live streaming and short videos).
Related CIW Dossier: Mobile Apps...
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