Before every Double 11 and Black Friday sales, Amazon China always has some big plans up their sleeves without fail.
According to Analysys International report, China’s import online retail market reached 93.82 billion yuan (US$14.16 billion) in the first quarter of 2017, reflecting a 17.6% increase as compared to previous years.
On 16 October, Amazon China announced that Amazon Germany will be joining in the overseas spree market, offering 17 product categories, more than 6,800 brands, and 400,000 items. After USA-Asia, UK-Asia, and Japan-Asia, Germany-Asia is the fourth direct mail market established by Amazon China.
Germany-Asia sales volume is only second to USA’s sales. Will the addition of Germany items bring on bigger sales for Amazon China in the upcoming year-end sales?
Prime Memberships increased eight-fold in numbers
Elaine Chang, Vice CEO of Amazon Global, commented that the two critical areas for the innovation of local Amazon are the overseas spree and...
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