More mobile apps in China have more than 10 million monthly active users in Q1 2017. The number of installed apps and app usage hours both increased compared to a year ago.
70 mobile apps in China each has over 50 million monthly active users in March 2017, an increase of 32% YoY. 157 each has between 10 million and 50 million users with a growth rate of 6.8%.
Monthly time spent on mobile apps totaled 85.57 billion hours in March 2017, up 26.7% from March 2016. Android users’ spent on apps saw faster growth than iPhone users’.
On average, the number of installed mobile apps grows to 17.1 in March 2017 from 15.8 in March 2016.
The younger users spent more time on mobile apps.
In march 2017, mobile users installed an average of 2.5 apps. The younger user group under 25 y-o installed the most, 2.8 apps.
Apple’s App Store is the top mobile app store in China which recorded over 500 million downloads in March 2017, followed by YingYongBao (Tencent’s App Store), Baidu Mobile Assistant, and 360 Mobile Assistant.
Check out the updated e-book “Mobile Trend in China 2017“.