WeChat published eight solutions for hardware device integration, including air-conditioner, toys, routers, home appliance, television, recharge equipments, health care and wearbale devices.
The monthly average users of WeChat reached 600 million in Q2 2015. Until now WeChat hardware platform has connected 2,433 vendors and reached device activation volume of 25 million. 18,882 vendors are waiting for the approval.
Smart Health Solutions
Problem | Solution |
Measurement data could only be stored in devices with little coherence, and easy to lose the history when broken or replaced. | Healthy devices could be bound with WeChat accounts, which could realize long-term record storage and management by storing the history under corresponding users ID. |
Traditional medical facilities couldn’t access to personal users to trace data, and the measurement data could only be seen personally. | hat could support chip solutions to make devices access to the internet for children to receive the measurement data of their parents. |
Device manufacturers focused on marketing, ignoring data analysis and after-sales service. | With authorization from service supporters, WeChat could receive healthy data and supply analysis and guidance for users to promote data flow. |
Personal health care devices are lack of rich features and low in users engagement. | By utilizing linkage with Moments and WeChat friends, more interactivities would be introduced to improve users activeness. |
Smart Top-up Solutions
Problem | Solution |
Unavailable to the internet, less intelligent, and high promotion spends, which are unsuitable for large-scale usage. | WeChat could make devices linked with WeChat client by AirSync to receive users information. |
Traditional top-up facilities need to go to service points or self-service terminals which are inconvenient and a waste of time. | Each mobile phone is a top-up terminal. WeChat payment could top up in any given time. |
Unable to collect consumers’ multi-dimensional information. | Able to collect users basic information and communicate with users through WeChat services. |
Smart Home Appliance Solutions
Problem | Solution |
Only after getting back home could users open the air-conditioner and water heater, which is inconvenient. | WeChat could realize remote control of home appliance via WeChat sockets. |
Download many apps for security applications, such as infrared alarm buzzer, door magnetic detector and etc. | WeChat could make lights on and off at a certain time by setting up rules |
Worried about the safety when users go out for holidays. | WeChat could make lights on and off at a certain time by setting up rules |
Unable to monitor the camera all the time. | By receiving instant message of monitoring cameras, users could look over house conditions at any given time. |
Smart Air-con Solutions
Problem | Solution |
Users are required to download air-con apps to pair and install, which is inconvenient and complex. | WeChat could allow users to turn on the air-con by scanning QR code and fast-access to the internet. |
Only back home could users start the air-con, which is inconvenient. And it’s easy to forget to close the air-conditioner when leaving. | By WeChat, users could directly control the air-con without the remote-controller. |
Great power consumption and unavailable for users to know the usage record. | By WeChat, users could know the usage data at any given time to make suitable adjustments. |
When the air-con is broken, dirty or couldn’t work, users wouldn’t know until use it. | Exact information about matters would be sent to users through WeChat to maintain in time. |
Complex after-sales service couldn’t afford a good experience and exact information of air-con to users. | Users could make appointments on service time and items through WeChat. |
Solutions for Smart Wearable Devices
Problem | Solution |
Similar in function and close in data flow, wearable devices had a low coherence of users. | By connecting with WeChat, users could enjoy more services on data flow. |
The coverage of a single brand is limited, and users have low engagement. | By utilizing integration with Moments and WeChat friends, more interactivities would be introduced to improve users engagement. |
Hard to gain access to the third party apps. | WeChat could support a highly efficient and convenient way for devices to connect with users by AirSync, bluetooth and APIs. |
Unable to link with other devices. | By linking with different kinds of devices, data could flow among the devices through WeChat. |
Solution for Smart Toys
Problem | Solution |
The lack of parenting, loneliness of children and pre-education requires more communication among family members. | Family members could communicate through WeChat official accounts, and utilize educational resources to teach children. |
Prohibitive cost of App operation and promotion, and difficult to use. | Problems could be solved one-stop on WeChat. |
Poor in voice and video, lack of contents and resources and paid content are hard to promote. | Based on Tencent video and WeChat payment, WeChat official accounts could deliver wonderful video experience to users. |
Lack of interestingness and coherence. | By using WeChat SDK, children could communicate with toys. |
Solutions for Smart TV
Problem | Solution |
Uneasy to configure Wi-Fi | Set up Wi-Fi with one click. |
Difficult to find programs. | Search programs on the official accounts. |
Paid programs face difficulties for payment | WeChat payment. |
Unable to interact with family members. | Send voice, pictures and video to TV by WeChat. |
Unable to interact with friends. | Watch video with friends together by WeChat. |
TV manufacturers hope to promote operation through request programs. | By linking with WeChat and WeChat official accounts, users operation could be promoted. |
Solutions for Smart Router
Problem | Solution |
Unable to access to the admin console and memorize the passwords. | By linking with WeChat, users don’t need to enter passwords or admin console address to control the routers. |
Unable to locate and resolve problems when the network slows down. | Using WeChat, users could receive information of routers with one click. |
Broadband may be occupied by others when playing games or watching video. | Improve the internet access priority through internet management. |
Wi-Fi may be hacked by others. | Open My Wi-Fi Zone, and information would be sent to users when strangers use your Wi-Fi. |
Users have to forward the Wi-Fi passwords to friends when they visit. | Others access to the internet on WeChat approval |
Also read: WeChat & Weibo Users Most Active Social Shoppers in the World