The travel guide app helps travelers make their travel plan in destinations. The top 3 travel guide mobile apps in China were Tuniu travel guide, Mafengwo, and Qyer guide in September 2014.
Tuniu travel guide app had 967 thousand monthly active users in September 2014, ranking top, followed by Mafengwo and Qyer guide app. Qunar travel guide app’s MAUs had a decrease of 28.42% according to data of EnfoDesk. While Qunar’s total revenues for Q3 2014 more than doubled YoY to US$81.6 million and its mobile revenues was US$33 million an increase of 445.1% YoY.
The top 6 travel guide mobile apps in China all had stable growth in use frequency and total time spent in September 2014. With China’s inbound and outbound tourism booming, the demand for travel guide mobile apps with good service will be much stronger.
The workers in China accounted for 38.72% among the respondents in September 2014.
Chinese young people who were between 25 and 30 years old accounted for 36.23% of all travel guide mobile app users. These young ones tend to accept news and explore fresh things much more than the other age groups in China. Over 56% of China outbound travelers are post-80s, followed by post-70s (26.4%) and post-90s (11.3%) according to data released at Beijing Fragrant Hills Tourism Summit.
The travel guide mobile app users with income between 3,000 and 4,999 yuan accounted for 35.94%, which was the main income group in September 2014.