Sina Weibo monthly active users (“MAUs”) were 167 million as of September 30, 2014, an increase of 36% year over year according to its official released financial results. Weibo daily active users were 76.6 million, an increase of 30% YoY.
“I’m delighted that Weibo reported another quarter of strong financial performance.” stated Gaofei Wang, Weibo’s CEO.
On the operational front, we are taking meaningful steps in growing Weibo’s user base and engagements, as well as refining formats and improving relevance of our advertising products. In addition, we have made significant progress in expanding the scale of our payment system, building a solid foundation for long term growth of the social commerce eco-system on Weibo.
For the third quarter of 2014, Weibo reported net revenues of $84.1 million, compared to $53.4 million for the same period last year. Advertising and marketing revenues for the third quarter of 2014 totaled $65.4 million, representing 77.8% of total, compared to $43.7 million for the same period last year. Weibo VAS revenues for the third quarter of 2014 totaled $18.8 million, compared to $9.7 million for the same period last year.
Loss from operations for the third quarter of 2014 was $7.6 million, compared to a loss of $5.8 million for the same period last year. Non-GAAP loss from operations for the third quarter of 2014 was $3.7 million, compared to a loss of $4.9 million for the same period last year.
For the fourth quarter of 2014, Weibo estimates that its net revenues to be between $102 million and $105 million.
Sina Weibo’s mobile app exceeded 72.709 million MAUs in September 2014 in China according to EnfoDesk, remaining the most popular Weibo mobile app, followed by that of Tencnet Weibo.
Continue reading Insights of China Video Sharing on Weibo or compare Weibo Users V.S. China Social Media Users